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** Question 3
Do you find that people are always coming to you wanting more information about your product or services and that maybe posting regular updates on
Internet about this might free up your time to be spent on other activities?
** Question 4
Are you offering information products or services that you can provide 'tasters' of in a blog?
If you find yourself answering yes to most of these question then you should seriously consider starting your very own blog.
It's A Gut Feel Thing
Ultimately
decision comes down to whether you have things to say to others on a one-to-one basis. Unlike many websites you see out there, a blog is very much a person-to-person experience. A corporate blog wouldn't really work unless you had a face and name that people could put to all
posts.
It's also worth noting that a blog can be a two-way communication tool. Most of
blog software available includes options for readers to be able to post comments in response to what has been written. This can be an excellent marketing and research tool for your business if handled in
right way.
Whatever you do - don't take
decision to start a blog lightly. It can be a big commitment and once you've started out on that road there's no going back. People will be regularly checking your blog after you've publicised it and
pressure is then on to deliver readable material on a regular basis.
Some Blogging Software To Consider
Typepad - very popular and comes with a free trial and upgrade options: http://www.typepad.com BlogHarbour - also comes with a free 30-day trial http://www.blogharbor.com Blogger -
'grand daddy' of blogging http://www.blogger.com
Happy blogging!
My blog: http://michaelcheney.typepad.com/

Michael Cheney is Author of The Website Marketing BibleTM. Take the Free 7-Part Course "Internet Marketing Made Easy" and get your free sampler of 'The Bible' here: http://www.websitemarketingbible.com/marketing/