The Pay Per Click Mistakes Of A New Marketer

Written by Ronald Gibson

Continued from page 1

I made another major mistake when I did not set a daily budget for my campaign. That was a direct result of my ignorance about how much Pay Per Click could actually cost. I did learn an extremely valuable lesson though. Always set a budget. Determine beforehand exactly how much you can afford to spend per week or per month. Be disciplined and stick to it. You should always try to avoid going into debt unless it is absolutely necessary.

The final mistake that I regret was waiting too long to pullrepparttar plug onrepparttar 141435 campaign. I suppose that stubborness set in and I just did not want to admit defeat. However, admitting defeat is sometimes not so bad. If you sense that an opportunity is not working out, then cut your losses. No purpose whatsoever is served by throwing more good money afterrepparttar 141436 bad. Always know "when to say when".

Learn from my mistakes. Alway do your research before pursuing Pay Per Click or any other new opportunity. Be sure to set a weekly or monthly budget and stick to it. And, finally, if an opportunity is not working out, then don't give in to stubborness. Cut your losses right away.

Ronald Gibson is a Web Designer and Web Marketer. He is the Webmaster of, which offers information about some of the best money making opportunities on the Web. For more information, visit:

Abandonment - Why Visitors Don’t Turn Into Customers

Written by Halstatt Pires

Continued from page 1

7. Signing up forrepparttar site newsletter must be incredibly easy.

8. Customers should be required to fill outrepparttar 141395 minimum of information to make a purchase.

9. Newsletters should be issued in HTML and text since some email systems do not accept HTML.

10. All images should be compressed for quick loading.

11. All links and emails must also include AOL friendly equivalents.

12. All emails must have automatic text wraps at 60 spaces so thatrepparttar 141396 recipient does not receive a disjointed mess of code in their email box.

13. Email communications fromrepparttar 141397 public must be responded to within 24 hours.

14. Communications made after business hours must be responded to first thing inrepparttar 141398 morning.

15. The site should offer accumulating bonus points for purchases that eventually lead to a “free gift”

16. When an order is shipped, an email should be sent torepparttar 141399 customer telling them as much.

The list is fairly endless, but you should always view site designs and advertising fromrepparttar 141400 perspective ofrepparttar 141401 customer. The universal question for each project is, “How could we make this easier for customers?” By emphasizing this approach, you will bypass many ofrepparttar 141402 problems you see onrepparttar 141403 net and avoid wasting your advertising dollars.

Halstatt Pires is with Marketing Titan- an Internet marketing and advertising company comprised of a search engine optimization specialist providing meta tag optimization services and Internet marketing consultant providing internet marketing solutions through integrated design and programming services.

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