The Open Web

Written by Paul /"the soaring/" Siegel


Continued from page 1

3 - OPEN CONTENT - Recently I came upon another type of open, cooperative project: an encyclopedia called Wikipedia (http://www.wikipedia.com). According to those runningrepparttar project a "Wiki is a collection of interlinked pages each of which can be visited and edited by anyone." At this site, any one can visit, learn, enter a new article, or edit what he or she sees on a page discussing a subject they are knowledgeable about. The content ofrepparttar 118948 entire Wikipedia is open to all and may be modified by all. As time goes on it will reflectrepparttar 118949 knowledge of our society.

4 - OPEN NETWORK - I was completely taken aback when I read Simon Garfinkel's article, The Internet Amenity, inrepparttar 118950 March 2002 issue of Technology Review. He visited Boston University and discovered that he could get a FREE wireless connection to repparttar 118951 Web from his laptop. Evidently there are several universities that offer an "IP tone" - a connection and a temporary address. According to Garfinkel it is very cheap to do this. He speculates that eventuallyrepparttar 118952 "IP tone" will be available everywhere, thus providing open networks.

It seems natural to take our marketing philosophy that is based on years of successful experience with old media, and transfer it torepparttar 118953 new medium ofrepparttar 118954 Web. But new media require new approaches. The old, closed, competitive thinking no longer works as well as it did. If they continue to follow their cut-throat approach to competitors,repparttar 118955 big record companies stand a good chance of disappearing altogether.

The Web is designed for sharing. The Web invites you to cooperate. The Web makes it easy for you to work together with others. The Web is open. If you want to be successful, base both your website and your business on a philosophy of openness.



Paul -the soarING- Siegel is a provocative Internet speaker and author of HELPFULNESS MARKETNG, a book stressing learning, cooperation and community. Learn about it at http://www.learningfountain.com/. Subscribe to newsletter, LearningFOUNT, by sending blank email to: mailto:LearningFOUNT-subscribe@topica.com.


"Is the Internet the World's Largest Midway?"

Written by Wonder Wyant


Continued from page 1

And these "agents" are even slicker than my carnival buddies, some of 'em even have my phone number and can hawk right in my living room!

What you may not know, however, is that, onrepparttar midway, there are some legitimate games where you can actually win something worth much more than you invested.

Yep, you might win a forty dollar prize for your dollar game. And, yes, you do have to pay to play.

The Internet isrepparttar 118947 same way, there are legitimate offers out here where you can actually make a buck. But, likerepparttar 118948 carnival, you have to be around a while to check outrepparttar 118949 game.

You don't necessarily want to walk up torepparttar 118950 carny screamingrepparttar 118951 loudest. Same way onrepparttar 118952 Net. Yep, just likerepparttar 118953 carnival, "YOU GOTTA PLAY TO WIN!" and, yes, you do have to pay to play.

There are at least 20 other parallels betweenrepparttar 118954 carnival andrepparttar 118955 Internet. But that's what MY ezine is about.

Wonder Wyant is a retired carny and the editor of "Geeks, Freaks and Bamboozles", a free ezine about both the carnival she retired from and the one she retired to. Subscribe free at mailto:wondersubscribe@freeautobot.com Or visit http://welcometothefair.com


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