The Newbie’s Guide to Small Business Web Design

Written by Austin Culley


Continued from page 1

It would be a safe bet to keep your web site at no more than 750 pixels wide, regardless ofrepparttar fact that more and more people are going to 1024x768. If your site is geared towards older folk, then you can count onrepparttar 139554 majority being at 800x600 for easier reading. You don’t want to alienate your visitors by having them scroll to seerepparttar 139555 whole page. Be sure to check that your web site pages show uprepparttar 139556 same in all browsers.

The Intro

Never ever put “Under Construction” or any other type of phrase that says that you are incomplete on your web site. Your site is young … it is never incomplete. Try to refrain from saying “Welcome to …”. You should think of your web space as being real estate. The space you use up with unnecessary text is a waste of advertising.

The Text

Keywords, their place on a web page, whether they are bolded or not, andrepparttar 139557 number of times each word appears on a web page are factors that determine how high you end up in search results.

HTML Tags

Before I say anything further, don’t get freaked out by HTML code. It not as hard as it looks. Again, do a little reading onrepparttar 139558 Internet … this time about Meta Tags and Keywords. You will have to make sure that your Title, Description, and Keyword Meta Tags are bang on withrepparttar 139559 text on each web page you build. You can use many free Tag Analyzers found onrepparttar 139560 Internet to check relevancies.

Graphics

Graphics increase load time and looks. There’s a fine line between too little and too much. Use customers, not friends and family to gauge what is appropriate forrepparttar 139561 way your web site will look.

Random Tips

You may need to read a little to learn how to implement some of these tips, but nonetheless, they are here for your consideration to improverepparttar 139562 placement of your web site in search results:

Make sure your is right below<IMG height=12 src="/the2.jpg" alt="repparttar 139563"> <head> in<IMG height=12 src="/the2.jpg" alt="repparttar 139564"> HTML code Use one or two keywords in an ALT Tag to describe your images Get links pointing at you from sites sharing similar content <br><img src="images/ata.gif"><br> <p>Austin Culley is the Chief Operating Officer for Oil-Net.Com Inc.<p>http://www.oil-net.com<br><br><br></font></td><!-- google_ad_section_end --><!-- google_ad_section_start(weight=ignore) --><td align="top" width="10%"></td><td align="top" width="45%"><h2>Simple steps to increase traffic to your website</h2><font size="2">Written by Sara Tompson</font><br><br><script type="text/javascript"><!-- google_ad_client = "pub-5766870852072819"; google_ad_width = 234; google_ad_height = 60; google_ad_format = "234x60_as"; google_ad_channel ="9238851329"; google_color_border = "CFB9A1"; google_color_bg = "CFB9A1"; google_color_link = "000000"; google_color_url = "431B02"; google_color_text = "431B02"; //--></script> <script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> </script> <font size="2"><br>Continued from page 1<br><p><b>Link to relevant websites</b><p>Linking to websites can be as powerful as being linked. If you link to websites that are relevant to your websites content - you will receive brownie points for doing so. Search engines categorise your website depending on what you link to, for example, if you linked to several "home made recipe" websites, search engines will guess that your website has something to do with home made recipes.<p><b>Use heading tags and appropriate titles</b><p>Heading tags such as <h1>, <h2> etc.. are known to be vital HTML tags. Not only do they tell visitors what your page is about, they also help search engines to categorise your site. Same goes for<IMG height=12 src="/the2.jpg" alt="repparttar "> <title> tag. Make sure your title tag is short and to<IMG height=12 src="/the2.jpg" alt="repparttar 139531"> point - including a URL in your tag is a big no no.<p>Other tips include; making your website standards compliant, minimilising<IMG height=12 src="/the2.jpg" alt="repparttar 139532"> amount of HTML code on your pages (by using div based layouts), utilising<IMG height=12 src="/the2.jpg" alt="repparttar 139533"> alt and title attribute and using URL rewriting techniques. <br><img src="images/ata.gif"><br> <p>Sara Tompson is a support engineer at <a href="http://www.cj-hosting.com" rel="nofollow">CJ Website Hosting</a>. Research interests include SEO and Accessibility in web design.<br><br><br></font></td><!-- google_ad_section_end --></tr><tr><td>    <a class="mlink" href="The_Newbie’s_Guide_to_Small_Business_Web_Design-39554.htm"><</a>Back to Page 1</td></tr></table><script type="text/javascript"><!-- google_ad_client = "pub-5766870852072819"; google_ad_width = 728; google_ad_height = 90; google_ad_format = "728x90_as"; google_ad_channel ="8831454965"; google_color_border = "CFB9A1"; google_color_bg = "CFB9A1"; google_color_link = "000000"; google_color_url = "431B02"; google_color_text = "431B02"; //--></script> <script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> </script> </td> </tr> </table> <table width="770" border="0" cellspacing="0" cellpadding="0"> <tr> <td> </td> </tr> <tr> <td height="48" align="center" background="images/bg_nav_bottm.jpg"><span class="style3">ImproveHomeLife.com © 2005<br> <a href="terms.html" rel="nofollow">Terms of Use</a></span></td> </tr> </table></td> </tr> </table> <script type="text/javascript"> var HASH_ESCAPED="%23"; function TrackIt(adUnit){ if (window.status) { var adDomain = escape(window.status.substring(6)); var pyPage = document.location.pathname; var params = document.location.search; var hasAnchor = params.lastIndexOf(HASH_ESCAPED)!= -1; params = hasAnchor? 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