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Why would you want to do this?
1- More free traffic to your site
Once you have an RSS feed, you can get additional exposure to your website by promoting your feed at dozens of high-traffic directories. People will go to these sites, looking for an RSS feed about their favorite topic, and sign-up to get feeds pushed to them - this is great for newsletter publishers not only because these updates can direct them back to your site, but because it cuts out time you would need to spend managing your ezine.
2- More free traffic to your site
Especially if you narrowly target news at your site to a popular but under-served demographic, sooner or later, Google may recognize your site as an industry leader in your category for its fresh relevant content on subject.
As a result, not only can this increase your overall page rank, and get your site spidered more often, rankings of keywords you are listed for can also begin to climb as a result.
3- More free traffic to your site
The sites that index your feed must point to your site in order to access and update it. For sites that carry an information page about data that your feed contains, it often means a free incoming link from their site to yours, often from a site with high Google Page Ranks.
Getting idea?
You can get high-quality, targeted traffic to your site from implementing steps I'll be outlining in this series. It's quite a project and may take a while, but anyone who can build a site can do it.
If you're wary about setting up pages of your site that will have users leaving, you can set up a members-only section that you give away free with purchases of your product, or with subscriptions to your newsletter.
Now that you understand reasoning behind this idea, part three will go through steps you'll need to take in order to make it work for you.
You can read part three now at http://www.freetrafficdirectory.com/apikey3 - or for more free traffic secrets, subscribe at ftdsecrets-subscribe@topica.com