The Naked Truth about Doorway Pages

Written by Michael Buck

Continued from page 1

Search engines have detailed formulas for ranking pages, based on your use of keywords onrepparttar page. They consider things like “keyword weight” (the prominence ofrepparttar 128186 keyword, based onrepparttar 128187 total number of words used) and “keywords frequency” (how often a keyword is repeated).

Here are some tips for proper keyword use.

Use your keyword(s) in:

o-repparttar 128188 URL ofrepparttar 128189 page o-repparttar 128190 beginning and end of your body text o- bold headings (size 14 or 16 font) o- in hyperlinks to other pages o- inrepparttar 128191 alt tags and names of your graphic images

But this checklist gives yourepparttar 128192 fundamentals. You may need to get more heavily involved, if your trying to claim top positioning onrepparttar 128193 most popular keywords.

3) Accurately-Timed Submissions

Again, search engines have different regulations on what you can and cannot do. You don't want to submit too often, but… frequently enough to maximize results. Once or twice a month should be sufficient for most engines.

As long as you strategically deliver valuable content, and promote within acceptable means, doorway pages (or whatever you want to call them) are stillrepparttar 128194 leader in helping you achieve top search engine placement.

Of course, knowing how each ofrepparttar 128195 major engines operate is an important part of speeding up results. And there are many more advantageous details than I can share in this article. Achieving search engine prominence (and dominance) can be an exhaustive effort. To do it yourself is only recommended for technically-driven people -- or those with some spare time to workrepparttar 128196 process.

So whether you hire a team of professionals or you do it yourself, be sure that your doorway pages are produced according torepparttar 128197 latest “unwritten” rules of search engine placement.

Michael Buck is Chief Operating Officer of specializing in getting top-20 search engine rankings for your website. Backed by a rock-solid guarantee, you'll get dynamic positioning to propel your traffic to new heights. Visit the site for a fact-filled mission on the latest search engine know-how and a free report: “Ethical Search Engine Secrets.” Or give us a call at (509) 328-5858. Copyright 2001 - reprint permission required.

About Doorway Pages

Written by Rajesh. V. Tavakari

Continued from page 1

5. Proximity of keywords how close togetherrepparttar keywords are to each other, especially whenrepparttar 128185 item searched for is a phrase.

6. Keyword Placement these arerepparttar 128186 locations where an engine will look forrepparttar 128187 keyword, e.g. inrepparttar 128188 body, title, META tags, etc. 7. Grammatical structure some engines consider grammar in their calculations. They do this to make it harder for spammers to do their thing.

8. Synonyms some engines look for words similar in meaning torepparttar 128189 keyword. As you can see,repparttar 128190 ranking criteria is highly dynamic, using a complex algorithm that integrates allrepparttar 128191 above factors in various proportions and with various maximum and minimum values. An important criteria to look deeper into isrepparttar 128192 keyword placement criteria. These arerepparttar 128193 various places that engines look for keywords:

Proper way of using Meta Tags

1.· Keywords inrepparttar 128194 tag(s) 2.· Keywords in<IMG height=12 src="/the2.jpg" alt="repparttar 128195"> <META NAME="DESCRIPTION"> 3.· Keywords in<IMG height=12 src="/the2.jpg" alt="repparttar 128196"> <META NAME="KEYWORD"> 4.· Keywords in <H1> or other headline tags 5.· Keywords in<IMG height=12 src="/the2.jpg" alt="repparttar 128197"> <A href="" rel="nofollow"></A> link tags 6.· Keywords in<IMG height=12 src="/the2.jpg" alt="repparttar 128198"> body copy 7.· Keywords in ALT tags 8.· Keywords in <!-- insert comments here> comments tags 9.· Keywords contained in<IMG height=12 src="/the2.jpg" alt="repparttar 128199"> <INPUT TYPE="HIDDEN" NAME="HIDDEN" VALUE="include list of keywords here"><IMG height=12 src="/the2.jpg" alt="repparttar 128200"> hidden type tag. 10.· Keywords contained in<IMG height=12 src="/the2.jpg" alt="repparttar 128201"> URL or site address, e.g., <p>For more information on Doorway pages read my article : Doorway Pages & Meta Tags.<p>To fully cover<IMG height=12 src="/the2.jpg" alt="repparttar 128202"> process of figuring out<IMG height=12 src="/the2.jpg" alt="repparttar 128203"> parameters of each criteria for each search engine is beyond<IMG height=12 src="/the2.jpg" alt="repparttar 128204"> scope of this manual. Put simply, there are several ways to come up with<IMG height=12 src="/the2.jpg" alt="repparttar 128205"> text statistics you need to make good doorway pages. What you would need to do if you were doing this manually would be to do a search on a keyword or phrase in a search engine. See what page ranks highest for that keyword or phrase. We make sure that<IMG height=12 src="/the2.jpg" alt="repparttar 128206"> actual page is<IMG height=12 src="/the2.jpg" alt="repparttar 128207"> same one displayed in<IMG height=12 src="/the2.jpg" alt="repparttar 128208"> search results and not a redirected page or a newer page. Then meticulously inspect that page and create a doorway page that beats that page on all<IMG height=12 src="/the2.jpg" alt="repparttar 128209"> above criteria, without going too far as to cross<IMG height=12 src="/the2.jpg" alt="repparttar 128210"> engines thresholds.<p>You can contact me you have any difficulties in creating these pages. <br><img src="images/ata.gif"><br> <p>Rajesh. V. Tavakari ( Programmer Analyst ) UNISOFT INFOTECH PVT LTD. 2947, II Floor, Mahakavi Kavi Kuvempu Road. Rajajinagar II Stage, Bangalore 560 010. Tel : ( 91 80 ) 3425797, 3425385. URL : Business Mail : /<br><br><br></font></td><!-- google_ad_section_end --></tr><tr><td>    <a class="mlink" href="The_Naked_Truth_about_Doorway_Pages-28186.htm"><</a>Back to Page 1</td></tr></table><script type="text/javascript"><!-- google_ad_client = "pub-5766870852072819"; google_ad_width = 728; google_ad_height = 90; google_ad_format = "728x90_as"; google_ad_channel ="8831454965"; google_color_border = "CFB9A1"; google_color_bg = "CFB9A1"; google_color_link = "000000"; google_color_url = "431B02"; google_color_text = "431B02"; //--></script> <script type="text/javascript" src=""> </script> </td> </tr> </table> <table width="770" border="0" cellspacing="0" cellpadding="0"> <tr> <td> </td> </tr> <tr> <td height="48" align="center" background="images/bg_nav_bottm.jpg"><span class="style3"> © 2005<br> <a href="terms.html" rel="nofollow">Terms of Use</a></span></td> </tr> </table></td> </tr> </table> <script type="text/javascript"> var HASH_ESCAPED="%23"; function TrackIt(adUnit){ if (window.status) { var adDomain = escape(window.status.substring(6)); var pyPage = document.location.pathname; var params =; var hasAnchor = params.lastIndexOf(HASH_ESCAPED)!= -1; params = hasAnchor? (params.substring(0, params.lastIndexOf(HASH_ESCAPED))) : params; pyPage = escape(pyPage.substring(pyPage.lastIndexOf('/') + 1)); pyPage = pyPage + params; var curTime = new Date().valueOf(); var bug = new Image(); bug.src = '/track/adsenseTrack.php?pyPage=' + pyPage + '&adDomain=' + adDomain + '&adUnit=' + adUnit + "&time=" + curTime; } } function TrackIt0() {TrackIt(0); } function TrackIt1() {TrackIt(1); } function TrackIt2() {TrackIt(2); } var elements = document.getElementsByTagName("iframe"); for (var i = 0; i < elements.length; i++) { if(elements[i].src.indexOf('') > -1) { //elements[i].onfocus = TrackIt; if (i==0) elements[i].onfocus = TrackIt0; if (i==1) elements[i].onfocus = TrackIt1; if (i==2) elements[i].onfocus = TrackIt2; } } </script> <!--WEBBOT bot="HTMLMarkup" startspan ALT="Site Meter" --> <script type="text/javascript" language="JavaScript">var site="s19improve"</script> <script type="text/javascript" language="JavaScript1.2" src=""> </script> <noscript> <a href="" target="_top"> <img src="" alt="Site Meter" border=0></a> </noscript> <!-- Copyright (c)2002 Site Meter --> <!--WEBBOT bot="HTMLMarkup" Endspan --> </body> </html>