The Language of Freelance Marketing

Written by Mridu Khullar


Continued from page 1

Payment on Acceptance vs. Payment on Publication -------------------------------------- You’ve written an article andrepparttar editor has approved it. Now comesrepparttar 128922 time to pay you. Well, not quite. Many publications prefer to pay their writers on publication, meaning whenrepparttar 128923 article appears in print. In established magazines,repparttar 128924 time between acceptance and publication can be months, so you may write an article in January, and be paid for it in June. Always try to get paid on acceptance.

Clips ------- When you write a query,repparttar 128925 editor wants to see more than just a good idea. She wants to know whether you can do it justice, whether you’ll be able to carry it through or not. For this, she needs to see samples of your writing. Published samples are termed as clips. Simply stated, you photocopyrepparttar 128926 pages of approximately three magazines in which your articles have appeared and send them torepparttar 128927 editor.

If you haven’t been published, you’ll still need to send in samples of your writing. For this, write out an article or two related torepparttar 128928 subject ofrepparttar 128929 magazine, and send them off with your query.

Lead Time ----------- A magazine usually asks writers to submit their work well in advance so that there are no last-minute goof-ups. Magazines, especially reputed ones, cannot risk delaying an issue because of a single writer. This period is usually termed as lead-time. Although most magazines have lead times of approximately three months, many have periods of more than six months.

Kill Fees ----------- Editors are always “killing” articles that they’ve assigned. Torepparttar 128930 writer, this could mean wasted time, as well as money. To reimburserepparttar 128931 writer for her research and hours put in, magazines usually have a 20-50% kill fee. Simply put, if your query has been accepted, but your article isn’t published for some reason, you’ll be given a kill fee for your work.

Expenses --------- For your article, you may have to interview a subject. In some cases, you may have to make long-distance calls or spend a few bucks on travel, lunches and other expenses. All such expenditures incurred forrepparttar 128932 assignment are usually paid for byrepparttar 128933 publication. You should be very clear on this before you get onrepparttar 128934 assignment. Usually, editors will agree to reasonable expenditure refunds.

Bios and Photos ----------------- Haven’t you sometimes noticed howrepparttar 128935 author’s picture or contact information appears alongsiderepparttar 128936 article? Yours could too. Although this isn’t always done, sometimes editors may agree to put up a photo or a short bio beside your article. It never hurts to ask.

Simultaneous Submissions -------------------------- Although this is something magazines advise against, it isn’t always feasible waiting three months for your hot idea to strike a note withrepparttar 128937 editor you’ve submitted it to. This is where simultaneous submissions come in. Although I truly warn you against submittingrepparttar 128938 same article to more than one publisher (I did it, and I regretted it), I do advocate simultaneous queries.

Now that you’re armed withrepparttar 128939 basic knowledge, you’re all set to go out intorepparttar 128940 big, bad world of publishing, and show them what you’ve got. Good luck!

* This article was previously published on www.WritersCrossing.com

Mridu Khullar is the editor-in-chief of www.WritersCrossing.com, a free online magazine for writers. Sign up for the free weekly newsletter to get a complimentary e-book with 400+ paying markets. Also check out her e-book, "Knock Their Socks Off! A Freelance Writer's Guide to Query Letters That Sell," available at http://www.writerscrossing.com/queries.html


Negotiating Right: Get What you Deserve

Written by Mridu Khullar


Continued from page 1

If your article required a lot of traveling, phone calls, lunches or other expenses, askrepparttar publication to reimburse it. There will usually be a limit to how much a publication will pay, but it should cover your total expenditure on writingrepparttar 128920 article. Send inrepparttar 128921 bills, appropriately marked, and you’ll be paid. If this clause isn’t mentioned in your contract, be sure to bring it up.

Finally, you want copies ofrepparttar 128922 magazines. As many as you can get, actually. Most publications will give you two-three copies ofrepparttar 128923 magazine or publication in which your work appears. If possible, ask for more. This is especially important for international writers who can’t buy copies ofrepparttar 128924 magazine themselves.

Get it Right -------------- If you’re like most writers, you’re a pro at writing emails with demands no editor dare refuse, but when it comes to negotiation in person or overrepparttar 128925 phone, you give in a little too soon. You know you could have got more, but you caved in before you could gather yourself to say, “I was expecting more.”

Negotiating is a whole other job in itself. (That’s why we have agents right?). But as a freelancer, an agent would do you more harm than good, so you’ll have to take up this profession as well. (You’re already a writer, marketer, promotion expert, website developer and accountant... what’s one more job?)

When an editor sends over a contract in which you can seerepparttar 128926 need for negotiation, don’t hesitate to pick uprepparttar 128927 phone and talk to her. It’s easier than you think. Editors expect writers to negotiate. Professionals do it allrepparttar 128928 time. So, it doesn’t come as a surprise to her when a writer asks for a bigger paycheck. She’s probably even prepared for it. And this isrepparttar 128929 sole reason why she’ll give in more easily than you thought. Stand your ground, and be confident. If you believe you deserve to be paid more for your words, she will too.

So, let’s imagine you’ve got an acceptance letter (or phone call) fromrepparttar 128930 editor. Yippee! Dorepparttar 128931 victory dance, run around and tell everyone you know and then come back to planet Earth for a reality check.

Before talking torepparttar 128932 editor, you should have a fair idea of what you’re expecting fromrepparttar 128933 publication. Don’t keep your demands too high. Atrepparttar 128934 same time, don’t keep your expectations too low either. The publication’s guidelines should give a rough idea ofrepparttar 128935 upper and lower limits and depending on your article length and research, you should be able to determine a rough amount.

A few pointers onrepparttar 128936 actual process of negotiating:

* Don’t berepparttar 128937 first to staterepparttar 128938 figure. Sometimes you just have to, but try to getrepparttar 128939 editor to proposerepparttar 128940 amount and you can work your way up from there. * Use phrases such as “I was expecting more” and “That sounds a little low” or even “I was thinking more inrepparttar 128941 range of ...” * Don’t argue withrepparttar 128942 editor. After all, you do wantrepparttar 128943 assignment. Reach a figure that you’re both comfortable with. * Ifrepparttar 128944 editor doesn’t budge onrepparttar 128945 money front, ask for a better rights agreement or a bigger byline. Payment on acceptance is always a big plus. * Finally, never be unprofessional. If you don’t likerepparttar 128946 terms ofrepparttar 128947 agreement and decide not to write forrepparttar 128948 publication after all, be polite. Demeaningrepparttar 128949 editor orrepparttar 128950 publication will get you nowhere but inrepparttar 128951 black list.

Get it in Writing ------------------- Nothing is final (or legal) until you get it on paper. If your old contract didn’t staterepparttar 128952 terms correctly, ask for a new one. Check and recheckrepparttar 128953 terms and only then signrepparttar 128954 contract.

Writers are often deprived of their hard-earned money simply because they were too nervous to ask. Looking back, I see many times when I knew I could have asked for more, but didn’t. And there are many other writers who don’t either, because they don’t want to risk a relationship with an editor before it’s even begun. Whether you’re a novice, or a seasoned pro,repparttar 128955 truth is – you won’t get something unless you ask for it. So next time, give it a try and you might end up making more than you thought.

* This article previously appeared on www.WritersCrossing.com



Mridu Khullar is the editor-in-chief of www.WritersCrossing.com, a free online magazine for writers. Sign up for the free weekly newsletter to get a complimentary e-book with 400+ paying markets. Also check out her e-book, "Knock Their Socks Off! A Freelance Writer's Guide to Query Letters That Sell," available at http://www.writerscrossing.com/queries.html


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