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Think of
teachers you had in school, or a professor in college who was able to speak in a nice even tone, yet his or her voice carried. Now obviously this is not necessary on
telephone. However, this kind of even toned, lower than usual voice is
kind you want to use. Try to emulate this person in your telephone calling or in dealing with customers face to face.
The way you speak is very important. The pitch and inflection of your voice are also very important. If you have a lot of trouble with this you might want to purchase books on speaking that address
issues of pitch and inflection in your speaking voice. Check out Amazon or Barnes and Noble. They have a wide selection. Again, you are not going to change this overnight. Remember, practice makes perfect.
Two additional common phrases we all have a tendency to use are I believe, and I think. This is fine for your friends and family. However, as a business owner and “an expert” you had better “know”.
For all of you coaches out there be careful with
“we will hopefully achieve”. Make a list of all that they will achieve by going with your program, obviously with
caveat that they do
work outlined.
So take inventory of what you are saying on
telephone; your in-person sales and in your dealings with your customers (for those of you in a storefront). Is your “word language” conveying what you want it to. Or like our body language sometimes, are your words conveying something totally different to your customer. Check to see if you are using any of
above phrases and stop! It may take a while but you will be happy you did.
Copyright 2003 DeFiore Enterprises

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