Exposure comes in form of your articles that make front page search engine headlines. What do I mean by that? Well, let's say you're in car wash business. If you write several articles about breakthrough conveyor belt technology, those articles will come up in search engines when web surfers go hunting for that information. The more articles you write, more frequently your website link and your name will come up... and then, more interested prospects will come to your website. You want to sell that technology, right? Then start writing those articles.

So: who should think about using Article Marketing as a way to become well-known, respected, and potentially rich on internet?

Anyone who wants to create a product.

Anyone who has a website.

Anyone who wants to build a brand.

Anyone who wants to start a web-based business that will be profitable for long term.

Characteristics of Web Articles:

- Short and to point

- Broken up into easily digestible sections of text

- Helpful, informative copy

- Light promotional tone

- Should always, always point to your URL

You can hire someone who works relatively cheap to write your articles. But a better strategy, if you really want to be a big brand name, would be to find someone who is willing to "concept out" your articles.

Get a real copywriter to streamline an aggressive marketing campaign to pitch a product that you will sell by way of that "gateway" - link at end of your article.

Article Marketing is Link Distribution plus Useful Information to lure in your reader. It is not meant to bring you Nobel Peace Prize for your writing achievements. It's good old web marketing with a creative writing twist.

Want to join article marketing craze and get your website noticed? Well then, go warm up with a few web articles! They're quick, painless and even fun to write.

What are you waiting for? It's time to write that article.

Copyright 2005 Dina Giolitto. All rights reserved.

Only sections on left deliver actual real-time news. These are: Top Stories | World | Business | Sci/Tech | Sports | Entertainment | Health. These links provide real-time results delivered from credible news sources online.

Google News Alerts - Ezine anyone?

When you think about it, you are giving Google your email address to get related articles to search term delivered to your inbox, how does this differ from any other regular newsletter? Are we going to start seeing Google Adwords within news alerts? Will they consider giving large corporations opportunity to advertise within their email alerts as a one time mailing! I hope not.

More and more we are seeing less of Google we once knew and have come to love (A search bar with some great results). Since Google's IPO, development team at GG are starting to launch applications online that are starting to resemble what we now know as great Yahoo Portal.

Will there be any difference? Probably not.

One Great Point About Google News:

They have given you ability to customize your page to show whatever news topics you want. Simply look at right side for a button that says "Customize this page New!". Once you click on this link a drop down box shows you all main topics you have listed within your page. Simply click on topic you wish to customize or remove. The best part of it all is that you can click on "Add a custom section" and simply search for topic you wish to have listed on your page.

All in all you can create an entire custom news page (author articles) that relate to your industry.

Copyright © 2005 Smartads Advertising Network - Reprints Accepted

Martin Lemieux is the president of the Smartads Advertising Network. Smartads helps their clients to maintain a strong presence online

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