Secret number 6 is to have a good telephone script. Be sure your script asks for all information you need to make an informed decision as to whether or not there is a deal, and whether or not it is a good deal. You want this information before you leave for an appointment. Remember you don’t make an appointment unless you are going to get a contract signed.

Secret number 7 is to make calls and send emails. You need to make calls and to send your emails out on a consistent basis. In any business you need to continuously market to get new business.

Secret number 8 is to follow up. After you have made your telephone calls -follow up. Send a letter, a brochure, a newsletter, whatever you decide works best for you. But if you don’t follow up, you will lose a ton of business. I can guarantee it.

Secret number 9 is to have fair agreements and contracts. Your contracts and any and all of your agreements must be fair to all parties. If they are not, again, I guarantee you will have problems on a number of fronts.

Secret number 10 is to only do good business. We can’t emphasize this enough. It has to be a good deal for seller, a good deal for tenant buyer and a good deal for you. All parties must be happy and feel they got what they wanted. If not, again I can guarantee you will have problems, and will not be in business for very long.

Secret number 11 is to stick to your plan. Remember plan you made up to start with, well follow it. It’s what you made it up for. So use it. Study it. If you need to revise it, do so. However, if you aren’t going to follow it and do so religiously you are not going to be in business for a very long.

Remember #1 secret of Ya Ya Lease Purchase Hood is to implement that plan.

Copyright 2003 DeFiore Enterprises

Myth #5 There's Nothing New In Mail Order. It's All Been Done Before!

Very true! And false! The simple fact that life goes on day by day is sufficient to generate lots of new products and plentiful methods of marketing for big money. New products available in one country but absent from your own can be imported or dropshipped by owners, or copycatted by you. But be careful, copying something too closely is wrong, and actionable at law, unlike copycatting which really means ‘emulating' without breaching trademark and copyright laws.

Sadly, even tragic, unexpected events present openings, as did untimely death of Diana, Princess of Wales, and more recently old blue eyes himself, Frank Sinatra. Both spawned a host of mail order and direct mail promotions, not all complimentary to subjects themselves but all highly profitable judging by extensive marketing strategies repeated week after week.

The secret is to keep your eyes open for new opportunities, ‘new' not always meaning recent ..... and this is one time ‘nothing new' brigade might be right, because many exceptionally profitable products are regurgitated from ideas in decades-old publications, making flea markets a great source of product ideas for you!

Consider yo-yo, for example, and hula hoop, both making regular comebacks, alongside many more products waiting to be revived from ads. that can be picked out of magazines and newspapers selling for pennies on eBay and other auctions on and off Internet.

Myth #6 Very Few Things Can Be Sold Through Mail Order and Direct Mail

Rubbish - virtually anything can be sold through mail order and direct mail, even if they can't always be delivered by post. Witness past offers of pieces of Berlin Wall, cans of London Smog, pieces of land with titles attached, tins containing holes from Polo mints, a disused underground bunker (location eludes me), and a tropical rain forest in Costa Rica!

So there we have it: six myths to treat with caution and tackle with gusto.

And remember to always treat what experts say with caution. It might be their pockets they're looking to fill, not yours!

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This article excerpted from How to Get Rich in Mail Order and Direct Mail - carries full resell rights - by Avril Harper http://www.studythesecrets.com

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