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Will new policy of Yahoo help? I think so. A lot of "garbage" will disappear, and you will find instead ads from folks who are serious about doing business. Will other search engines follow Yahoo's lead? I would imagine so. So what will this mean?
If you combine this thought, with that of many of major companies abandoning their web presence, it will mean that more people will find your site. This is indeed, a golden opportunity to establish your business on web. But you can't expect to "throw up" a web site and have world beat a path to your door.
You must first establish a business plan. What will you market? What will it cost - who is your competition - what is pricing for comparable products? These are all questions that should be answered before you take step one.
If your answers to above questions are positive, get your own domain and build your web site. If you can't do it yourself, hire a qualified firm to do it. Unless you are a "dabbler", expect to spend a few thousand to get your web site up and running, register it with search engines, get a merchant account to accept credit cards online, and begin advertising.
When you think about it, if you are serious, this is really a small expenditure to start a business. If you're not serious forget about it, and consider a different part time enterprise. You will probably make more money "flipping burgers" at your local fast food establishment, than you will for time you spend trying to develop a "zero cost" web presence. The old adage - "you have to spend a dollar, to make a dollar", is true more than ever.
Will it take some time? Absolutely - how long depends on what you do. A couple of months might be a conservative estimate. But you can't lose heart, and like "dabbler", try some other cockamamie scheme when you don't make your first million in 90 days.
Bob publishes the free weekly "Your Business" Newsletter Visit his Web Site at http://adv-marketing.com/business to subscribe. As a bonus, get 40,000 FREE E-Books from Larry Dotson, when you visit http://www.ldpublishing.com