The Bottom Line

Written by Bob Osgoodby

Continued from page 1

Sure, you can advertise online for free, but except for isolated instances, there is a catch. Forgetrepparttar FFA (Free For All) sites where you can post a free ad for your business. They get thousands of submissions hourly, and most only keeprepparttar 127505 latest hundred or so current, so your ad has a life measured in seconds.

How aboutrepparttar 127506 free ads you find in newsletters? Ifrepparttar 127507 newsletter has content and a decent subscriber base, they are a great deal. However, many timesrepparttar 127508 only subscribers who receive it are those placingrepparttar 127509 free ads, and once they check to see if their ad is there, they "click away" and don't even see anything else.

While you might not immediately learn how to advertise your business, you quickly learn how not to. Email spamvertising is simply a waste of time and money. If it is annoying to you, andrepparttar 127510 ads are summarily deleted without being read, why waste your money on a similar campaign.

Those who want to do business onrepparttar 127511 web, and are succeeding, are evolving into a whole new breed of entrepreneurs. They learned fromrepparttar 127512 mistakes that are being made, and have developed a business plan that is working.

So, what isrepparttar 127513 secret. It really isn't a secret, and it is as obvious asrepparttar 127514 nose on your face. People are not stupid, inexperienced maybe.- but not stupid. Treat them withrepparttar 127515 same courtesy and respect you would like to receive, and you will be amazed atrepparttar 127516 results.

Unfortunately, many would be entrepreneurs don't take their business seriously, and will fail. This is not something you can do when bored, and there is nothing good on TV that night. If your bottom line is to succeed, you must take your online business seriously, andrepparttar 127517 returns you receive will be in proportion torepparttar 127518 effort you exert.

Bob publishes the free weekly "Your Business" Newsletter Visit his Web Site at to subscribe. As a bonus, get 40,000 FREE E-Books from Larry Dotson, when you visit

About Internet Scams

Written by Claude Violette

Continued from page 1

Things to look for and avoid: • What isrepparttar product? If there is not a product immediately visible: Click off • If they aks you for money up front before they even tell you whatrepparttar 127504 product is: Click Off. • Even if it looks like there is some kind of usefull product but there is no way to get in contact withrepparttar 127505 promoter, such as E-mail, telephone or snail mail, I would be very suspicious.

Go to this URL and you will find out exactly and in more details than I could ever explain it in this short article,repparttar 127506 fallacy of pyramid schemes. The numbers dont lie!

Some ofrepparttar 127507 businesses that lend themselves quite well to promotion onrepparttar 127508 internet are:

• Those that sell information, like E-Books, E-Zines and newsletters and even there you have to be carefull. You still have to followrepparttar 127509 above rules.

• Communication services, Like Website design, Web hosting, ISP’s etc... There again followrepparttar 127510 rules. The interesting thing about these is that on top ofrepparttar 127511 commission forrepparttar 127512 initial purchase, you usually get a residual income from your customers monthly fees.

• Software. It should be reasonably priced and you should haverepparttar 127513 possibility forrepparttar 127514 customer to download a demo to be certain that this is what they really want and need. It should also be guaranteed. Dont forgetrepparttar 127515 rules!

Some ofrepparttar 127516 things you should look for inrepparttar 127517 product that you are going to sell:

• Is it a usefull product and is there a need for it?

• Is it a consumable or will you get repeat business?

• Is thererepparttar 127518 possibility of residuals as there is in such things as communications services, Web hosting, autoresponders etc... whererepparttar 127519 customer has to pay a monthly fee and you get a monthly commission for each one of your clients?

• Is it a good reliable product? An inferior product can quickly ruin your credibility.

• Look atrepparttar 127520 competition. Is your product superior or different than everything else that is being offered everywhere else? Preferably it should be unique or offer attractive features that are not available anywhere else.

• You should get a guarantee fromrepparttar 127521 company, that once you have made a sale, that client remains your client as long as you remain affiliated withrepparttar 127522 company.

• And finally it should be a product that is personally attractive to you. This will make it much easier for you to maintain your enthusiasism forrepparttar 127523 product.

Claude Violette E-Mail: Make Your Site Sell. Learn how to market your products

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