The Art of Website OptimizationWritten by David Bell
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Every webmaster should analyze their site's keyword count. Your most important keywords should be 5% - 8% of your keyword count. If your percentages are too high, search engines may consider your site as "spam". If your percentages are too low, your site will never appear in Top 100 of any search. Keyword and relevancy optimization can easily move a site from complete obscurity to instant popularity in search engines overnight. Do it right first time and I'll see you at top! It's a painstaking process but website optimization is a necessary step towards securing market position. In an age of instant gratification, ones and zeros, gigabytes and terabytes, simple virtues of patience and perseverance are seldom nurtured. In developing your website, take time to reflect on your mission, and if you do only one thing well, share your passion with your target audience. Do it for sheer love of it. Your audience will appreciate your efforts. It's first step towards creating a website that speaks language that your visitors want to hear! With right attention to detail, just like a long lasting relationship, you'll have no fear in night that your website might desert you. I hope this helps in your future marketing decisions.
David Bell is Manager, Online Marketing, at http://www.wspromotion.com/ , a leading Search Engine Optimization services firm and Advertising Agency.
| | The search engine secret that is no secret at allWritten by Herb Leibacher and Monica Leibacher, Web Builder Express
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You don't have to be Stephen King to create an article for web. Anyone can do it. Just sit down and think about what you know that other people might like to hear. Not an advertisement for yourself, but real useful informaiton others can use. Then, write it out - just like you are talking to someone. Go back and edit, proof read, and edit again. Then, post your new article on your web site. 2. Share your article with others to get links back to your site. People all over internet want useful information to post on their web sites. You can give it to them, and in return ask for a link back to your site. Check out these sites, where you can submit your article for free, and other people can pick it up, post it on their site, and link back to you: www.ArticleCity.com www.GoArticles.com www.EzineArticles.com Repeat steps 1 and 2 above, and you will build content and links. And that will help your search engine rankings. And that's no secret.
Herb and Monica Leibacher operate Web Builder Express. Create a professional web site for your business or non-profit organization with Web Builder Express. At www.WebBuilderExpress.com, you can request your free Quick Start Guide that tells you how to create a great web site.
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