The 7 Steps to Promoting Your RSS Feeds on Your Website

Written by Rok Hrastnik

Continued from page 1

A] Promote your RSS feeds directly below your e-zine subscription box, and always “aboverepparttar fold”. Promote your RSS presentation page (telling your visitors that’s where they can subscribe to your feeds) onrepparttar 136913 most prominent locations of your site.

B] If you’re publishing more than one RSS feed, but rather a couple of focused topic feeds, promote each of them next to their topics. For instance, if you’re publishing an RSS feed on E-mail Marketing, promoterepparttar 136914 RSS feed atrepparttar 136915 top ofrepparttar 136916 topic home page, and in every E-mail Marketing article you publish. These links should actually be direct subscriptions links torepparttar 136917 feeds.

Use this service to cover all ofrepparttar 136918 important readers using just one simple button:

C] Promote your RSS feeds in all of your e-mail messages and e-zine issues.

D] As forrepparttar 136919 content, don’t just say “Subscribe to receive news from my site”, but rather prepare compelling copy to specifically show your visitors why they need to subscribe to your content inrepparttar 136920 first place and why they should subscribe specifically to your RSS feeds.


Some internet browsers, such as Firefox, make it easy for their users to subscribe to RSS feeds. The browser actually asksrepparttar 136921 user if he wants to subscribe torepparttar 136922 feedsrepparttar 136923 browser finds onrepparttar 136924 siterepparttar 136925 user is currently on.

Yes, this is even more powerful than your e-mail subscription form, sincerepparttar 136926 browser in a way “pushes”repparttar 136927 user with your RSS feed subscription.

But in order forrepparttar 136928 browser to do this, you need to help it out to find your RSS feed.

Just includerepparttar 136929 following piece of HTML code inrepparttar 136930 section of your webpages and you’ll be all set:

There are many more techniques and opportunities available to you, from “direct subscribe” links to actually using opt-in forms, but these 7 steps should get you started inrepparttar 136931 shortest time possible, and help you achieve a better visitor-to-RSS-subscriber conversion rate thanrepparttar 136932 huge majority of sites are achieving today.

Rok Hrastnik is the author of »Unleash the Marketing & Publishing Power of RSS«, acclaimed as the best and most comprehensive guide on marketing with RSS by top RSS industry leaders, experts, developers and top marketers. Find out all you need to know about RSS and how to use it to get your content delivered, win back your customers, make more sales and increase search engine rankings

Market Your Business through Newsletters

Written by Paul Jesse

Continued from page 1

Next, you will want to have a reason for people to sign up for your newsletter. People do not subscribe to newsletters without good reason and interest, so you will want to make sure that not only does your letter look professional but that it provides professional information or other items your subscribers want like access to e-books, toolkits, advice for marketing, business or other things.

Additionally, make sure you have an automated program that initiates newsletter requests and processes newsletter remove requests. IF not, you might find yourself spending hours adding new e-mail addresses and removing others. Most people would rather spend this time on their business rather than upkeep of email addresses. This program will certainly be worth whatever it costs.

Also, you should know that over 70% of sales are made after at leastrepparttar third contact with a potential customer, so marketing your products in a newsletter to weekly subscribers will mean increasing your sales and revenues. This is important for a successful business, so make sure you are providing cutting edge information for your subscribers and giving them a reason to stay a subscriber. Once you have your professional newsletter in place, watch asrepparttar 136831 subscribers increase day after day and watch how your sales are affected as well as traffic to your site. Marketing via a newsletter can only help your web page and revenues.

Paul Jesse is a retired government employee turn Internet Marketer. For work at home resources go to:

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