5. Your first page should either be blank or have a ‘title page’, such as subject of your presentation. In this way, your first page of text will not distract your audience.

6. On each page that you have written some key points leave plenty of space. This means you can add in comments from audience (in a different colour) as you go through your talk.

7. Use big letters (but not capitals) so that your audience can read your writing. Each character should be at least three inches tall.

8. Reserve bright colours for charts and diagrams. Text should be in a dark colour, such as black or blue, so it can be easily seen.

9. If you write on flip chart as you go through your talk, stand to one side so people can see what you have written.

10. After your presentation has finished go back through your flip chart pages and prepare some notes based on what was added during talk. You can then give this information to people who were present so they have a record of event.

Unfortunately, many people who are running a home based or small business act like Ostrich with their head in sand. Hopefully, you are not one of those people.

Many people think if they pretend something doesn’t exist it will just go away. Not so with E-marketing. It is becoming more and more prevalent all time.

I began using Internet in my marketing years ago. I had my first Ezine before there was such a name for it. As I reflect on growth of my business in last few years, I know beyond a shadow of a doubt that had it not been for many of E-strategies I implemented, I wouldn’t be in business.

I also know that I cannot rest on my laurels and neither can you. It is essential to always stay on top of information that is available. Granted, it is difficult to know what you need to learn, from whom and when enough is enough. Here are a few recommendations on what you can do.

1.Look at what your competitors are doing on Internet. What does their site look like, do they have systems in place to consistently market to their customers, and do they appear to be leading way. 2.Sign up for online Ezines that keep you abreast of trends. Some excellent resources are http://emailuniverse.com and http://sbinformation.about.com 3.Learn all you can about how to market using Internet. Regardless of what your product or service is you need to know how to use Internet to gain greater market share.

Fact is, very few people can avoid using Internet in their overall marketing strategy. This doesn’t mean you have to go from A to Z in one leap. It does mean that each day you need to do something to increase your knowledge base. Perhaps you need to bring someone on board who has knowledge that you need. Whatever you decide, make decision based on being proactive rather than reactive.

As you think about 2005, question you must ask is, “Will 2005 be Year I am Known as a Trendsetter or Someone Who Got Left Behind?” I know what my answer will be.