Ten Steps To A Well Optimized Website - Step 3: Site Structure

Written by Mary Davies

Continued from page 1

Once you have createdrepparttar site structure and inserted all of your content you will then beginrepparttar 128097 basic optimization of your site. In your code you will want to create Meta tags that fit your keyword choice. The two most important Meta tags arerepparttar 128098 Description tag andrepparttar 128099 Keyword tag. Your description should highlight your keyword phrase, keeping it focused, torepparttar 128100 point and readable. Your keyword tags should also be focused using each keyword a maximum of 3 times in any set. These tags should be customized on each page to fitrepparttar 128101 specific phrase targeted.

Afterrepparttar 128102 Meta tags have been inserted appropriately to fit each page it is important to title each page appropriately. The main targeted phrase should berepparttar 128103 focus ofrepparttar 128104 title, keep it simple, focused, torepparttar 128105 point, do not bog it down with extra descriptive text, this is not your description, it is your title.

Next move onto Alt tags. Though it is good practice to add Alt tags to all your imagesrepparttar 128106 spiders only put weight on those that are contained within links. An example of this: <a href="http://www.beanstalk-inc.com"><img src="Images/webhead.jpg" alt="Beanstalk Search Engine Positioning" width="461" height="145" border="0"></a> These Alt tags allow you to make your images matter. Most main navigation is image based so be sure to add appropriate Alt tags targeting your keywords to this very prominent area of your site. Another great place to add a link along with its Alt tag is in your header image. Linking this image to your URL addsrepparttar 128107 ability to makerepparttar 128108 first thingrepparttar 128109 spiders hit within your tables to at least hold some content that "matters" rather than simply a static image.

H1 tags are also great way to add weight to your content however, use them wisely. You can use any ofrepparttar 128110 H1,2,3,4 tags,repparttar 128111 idea being H1 has repparttar 128112 most weight, H2 a little less and so on. Do not over use these tags or they will lose their value all together. The correct way to use these is to use them where they actually belong, for examplerepparttar 128113 first line of text on a page,repparttar 128114 title. Also, if you are defining your fonts in a style sheet, which you should be, be sure not to abuse these tags. An H1 tag should be defined bigger than an H2, etc.

Utilizingrepparttar 128115 above tips will create a site structure that isrepparttar 128116 perfect environment forrepparttar 128117 spiders, it is clean, focused and easily read. Your site structure is now optimized and ready forrepparttar 128118 more advanced content optimization elements to come.

Next Week

Next week in part four we will be covering content optimization. This will cover everything from meta tag optimization torepparttar 128119 use of heading tags.

Mary Davies is the owner of Beanstalk Search Engine Positioning. Mary works and writes with years of experience in website design and search engine optimization.

How to get top position rankings in the search engines every time within 28 days!

Written by Ulla Saastamoinen

Continued from page 1
•The total number of times a specified keyword appears within your anchor text •The percentage of websites that a specified anchor text exists within your anchor text. •The total number of outbound links onrepparttar webpage your link resides on •The total number of links onrepparttar 128096 the webpage your link resides on. •Allows you to do a “whois search” onrepparttar 128097 website your link resides on •The email address ofrepparttar 128098 website your link resides on •The link popularity ofrepparttar 128099 webpage your link resides on •Calculatesrepparttar 128100 average Page Rank of allrepparttar 128101 websites pointing to your website •Calculatesrepparttar 128102 number of PR0-10 websites linking to your website It will help you to find Super Affiliates that will be willing to promote your products. It helps you find how many web pages each ofrepparttar 128103 major search engines have indexed. This is very important when optimizing your webpages. It's good to keep a close eye on how long it takes for your pages to get indexed. This SEO Tool will instantly tell you how many pages have been indexed. Find where your website is ranked for any search term on all ofrepparttar 128104 major search engines including Google, Yahoo, Alltheweb, MSN, and Altavista. You will be able to analyze special search commands on Google such as "allinanchor, allintext, and allintitle". This will help you know which area you need to better optimize; whether it is your anchor text surrounding your links,repparttar 128105 number of timesrepparttar 128106 keyword is found in your text, orrepparttar 128107 number of times your keyword is found inrepparttar 128108 title of each webpage. You can find exactly which websites your competitors are advertising on. This helps you to find websites to advertise your product. If your competitor has advertised on a specific website for months. You know it's profitable and can steal their spot! Eliminate any websites that you link to that have been penalized by Google. This is a great feature that ensures you NEVER get penalized for linking to a penalized website. Plus much more! For more information click here Now http://www.4evermarketing.com/seo/

Ulla Saastamoinen lives in Helsinki, Finland and is a mother of three children. Has been in home business about a year doing it part time.

    <Back to Page 1
ImproveHomeLife.com © 2005
Terms of Use