6. You will be able to beat your competition by selling to a larger target audience. You will also increase total number of existing customers you can sell your products and services to.

7. You can exchange endorsements with your alliance partners. You'll add more credibility to your business and gain your potential customers trust to buy.

8. You can expand your business more rapidly. You can develop new products and services faster with a larger work force.

9. You'll be able to solve your customer's problems faster with a larger base of customer service people. You'll also learn new ways to improve your customer service from your alliance partners.

10. You'll have a larger number of "strategic thinking" people. This will allow both businesses to come up with profitable business ideas quicker than before.

Okay, now you have email id’s, what next! If you are going to sit with them, then there is no pint in collecting all these emails, right?

Right now what do you give away for free! You have loads of sites giving freebies, like ebooks, free software etc. Find some and send them to your subscribers.

And also its very easy to make money if you have a good email-list of committed people. Note: committed people. It is always better to have 1000 committed people instead of 5000 no use subscribers.

Now you have subscribers. Sent them emails with useful articles, strategies, marketing tips which should pull them in to marketing. Look for articles or write on for yourself. I would recommend second one because nothing like a personal touch will pull more subscribers to your lists.

Follow these steps and you are sure a winner!