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Before you make a final decision, work out what your profit margin will be and do a rough calculation of how much money you will make based on estimated traffic from Wordtracker.
Step 4 – Choose and Register a Domain name
The next stage is to decide on and register a domain name. There are many websites selling domain names and you should be able to get one easily for less than $10 per year. There is no need to sign up for a domain name with your web hosting company if they are charging more than this as domain names can be transferred easily between hosting companies.
Try to choose a domain name that has some of your keywords in it. It’s also an advantage to have a name that is relatively short and easy to remember.
Step 5 – Find a Web Hosting Company
There are hundreds of web hosting companies available. Some even provide hosting for free. I advise against using free services if you are setting up a business, as this can look unprofessional, especially since most of them use advertising on your site as a way to recoup cost. This is fine for a personal website, but if you are serious about making money you need to choose a reputable web hosting company.
Ensure that you are happy with disk space and bandwidth allowances that your hosting company provides. Other things to consider are customer support services, reliability in terms of percentage of down time expected and interface for uploading files. There are many websites that offer reviews and comparisons of different hosting packages.
Step 6 – Build your Website
At last, you are now ready to start building your website. Many people skip research stage and dive straight into this part, but your chances of success are much higher if you spend time on research part first.
Depending on your knowledge and experience in this area you may decide to do this yourself, or pay for a web designer to do this for you. If you are doing it yourself, it helps to know HTML, but there are also many web page editors such as Front Page and Dreamweaver which you can use to construct your website with little or no knowledge of HTML.
Try to ensure that your site is clean, uncluttered and easy to navigate and that it looks professional. Have someone proofread your copy to ensure that there are no mistakes. Also ensure that you use your keywords from your Wordtracker research in title of your page, headings and throughout your copy. Use one or two of your chosen keyword phrases per page and don’t overdo use of your keywords as search engines may consider this as SPAM.
Step 7 – Market your Website
Finally you need to market your webpage. It is simply not true that you can just build a website and wait for visitors to come without doing any form of internet marketing.
Internet marketing is a huge topic, out with scope of this article. The sort of techniques that you may want to consider include reciprocal linking, writing and publishing articles, pay per click (PPC) advertising such as Google Adwords and Overture, classified and solo ads, participating in discussion forums that allow a signature in your postings and advertising on related (but not competing) websites.
These 7 steps take time and effort, but if you do your research and persevere you are likely to see excellent results.
Don’t forget, that once you have been through this process once, you can repeat it again and again until you have multiple websites making an income for you while you sleep, or relax on beach!
Suzanne Morrison is the owner and webmaster of How to Start an Internet Business. For those who don’t have the available time or experience to follow these 7 steps, she recommends a Plugin Profit site – a ready to go site with 5 streams of income, built for you within 24 hours