Stop targeting wrong keywords to promote your web site on search engines. There's a powerful keyword researching tool which is very accurate and immensely crucial for your online business.

Did you know that "most popular keywords" are ones that are will drain your budget on pay-per-click search engines? It is a statistical fact that popular searches are conducted by "freebie" hunters and accrue too much competition.

Here's where "Word Tracker" comes in to automate your researches for most profitable keywords. You can use this tool to optimize your web site, discover "new buying trends" and even outperform your competition on search engines.

Hint: Don't rely on Overture's keyword researching tool. It's often too bamboozled.

Here's URL for Word Tracker : http:/ raffic-engine.net/keywords

If you were asked to describe your product with just one word, that wouldn't be feasible of course.

A "description" is always constituted by a phrase and that's where your most profitable keywords originate (from a multi-word phrase). On contrary a single word cannot describe a product or service. For instance, if you were offering "car quotes" this keyword-phrase would characterize your online business (not just "cars", or "quotes" - but "car quotes", or "new car quotes"...etc).

Recapping entire methodology to leverage your productivity and ROI (Return On Investment):

--> Use Referral Tracking Software to Target your Customers Create a Database and match Referrer Sales Information with correlated keywords to Optimize your Advertising Campaigns.

--> Automate your researches with keyword metrical tools (like Word Tracker).

--> Improve your sales copy and literature by succumbing emphasis on most profitable keyword phrases entered in search engines by your customers.

Once you start implementing "exposed" methodology you'll start harnessing biggest "bangs" on your advertising dollars... better ROI and high conversion ratios. More targeted traffic and highly-optimized marketing campaigns. You can even match your optimum keywords with demographic variables using sophisticated databases. The Internet is fairly considered an "Unrivaled Weapon" in every marketing arsenal. Use it wisely and watch your customer base skyrocket!

Here is a copy of e-mail I send to other web site owners to request free link exchanges with.

---------------------------------------------------------------- Hi,

I wanted to see if you'd do a free link exchange with me.

Many of top search engines use reciprocal linking to rank your web pages. In order to have high ranking web pages you need links back to your web site.

Here is my information:

Title: Beanie Babies Description: You'll find over 500 different styles of Beanie Babies at BarrysBeanies.com. Many at up to 59% off retail. We also wholesale Ty Beanie Babies. URL: http://www.BarrysBeanies.com

Please send e-mail to BarrysBeanies@aol.com after you place my link on your web site with URL address of where it is located along with information for your listing on my web site.

Your information: Title: Description: URL:

Once I receive your information I will place it on my Links Page and I'll e-mail URL address where you'll be able to view your link.

Thanks, Barry Stein BarrysBeanies.com ----------------------------------------------------------------

Option #2 Optimize your web pages for keyword phrases. You'll want to target one keyword phrase per web page. If you have great content and have targeted a keyword phrase then eventually Google will index your web page and rank it higher.

You should really use both these options, but of two I like free link exchanges best because I can quickly see progress I'm making.

Do free link exchanges work?

Well, as I stated above, my web site www.BarrysBeanies.com was ranked number 33 for my most important keyword phrase, "Beanie Babies."

I then started doing free link exchanges. Prior to that time I only had about 10 link exchanges on my web site with other web sites. Now I have about 100 links and my rank on Google for "Beanie Babies" is number 5.

So free link exchanges do work!

Search engine ranking is one of most important parts to your overall Internet success if you have a web site. In fact, it may be most important thing you can learn how to do in order to have a successful Internet business.

Barry Stein is the owner of www.aWebBiz.com where he offers cutting-edge tips on all aspects of Internet business. To find more advice, tools and resources to help you succeed in online business, visit: http://www.aWebBiz.com