The 90-day campaign will drive traffic to a client's website, and increase product and company awareness, and quantify increased sales.

Most manufacturers companies have never conducted an aggressive public relations campaign," according to TR Cutler, president and CEO of firm. Based in Fort Lauderdale, Florida, TR Cutler, Inc. now has 40 associates worldwide who strive to determine what is newsworthy in manufacturing sector, draw media attention to manufacturers in most favorable and truthful light, and provide case studies and feature profiles that help to illuminate effectiveness of manufacturing sector in North America and worldwide.

The new TR Cutler, Inc. manufacturing affinity program was favorably profiled in PR Week on May 20, 2005: www.prweek.com/news/news_story_free.cfm?ID=238262&site=3. The print edition was included in May 30, 2005 issue.

Thomas R. Cutler President & CEO TR Cutler, Inc. www.trcutlerinc.com 954-486-7562/888-902-0300

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Said Gates, "The day Sony launches [the new PlayStation], they walk right into Halo 3."

Unlike original "Halo", which was on epic flagship lineup for original Xbox, Halo 3 will be a part of what Microsoft considers "the all important second-wave".

Will it be a death blow? Probably not. But rest assured, this move is throwing console war into high gear. Sony Executives and stockholders have a lot to worry about, and in coming months we should really see things heating up.