4. Through ongoing testing, tracking, and tweaking, try to increase value of a web site visitor as well as response to your advertising.

5. Repeat steps 2-4 as necessary - or forever.

The power of this scientific or mathematical approach to web site promotion is that once you have completed steps you will have an almost automated advertising campaign that can literally send you all traffic you need. Rather than spending hours and hours each day promoting your site, you simply buy more advertising.

The bottom line is that there are only 24 hours in a day and there's only so much you can do during that time. Free advertising strategies can be effective, but normally, anything that's "free" is going to "cost" you time.

On other hand, if you could spend $1,000 a day on advertising to make $1,000 a day in profits, without spending hours doing it, why wouldn't you just do that? It's not hard at all. Consider GoTo.com for example, where you can buy clickthroughs for as little as 1-25 cents.

That fits formula quite nicely. GoTo alone won't send you enough traffic to make you rich, but it's a good example of effectively promoting your site without spending much time doing it. And that's just one example of many!

Give this 5-step scientific approach a try. If you find you just can't seem to make formula work, there can only be a few reasons for it; either you're not advertising in right places, your web site isn't doing its job, your profit margins are too low, or your product or service itself is problem. Figure out which it is and you can't fail.

The sites that have repeat visitors, get recommend often, and have tons of links pointing to them, are sites that offer valuable information, and lots of it.

This is why forums are so successful, there is fresh content everyday. I actually have my home page set to my favorite forum. There is another site that offers a free programming tutorial, that I go back to over and over again, because there is way to much infomation to take in all at once. And this is only one of their many tutorials.

So get busy building your site around a theme. Add good fresh content every chance you get. Getting traffic is easy when your site is worthy of it.