Continued from page 1
“ Hey… I just checked… popcornfart is all over in top positions. How did you do that so fast? What’s your secret?”
I believe part of success is name, as name draws attention. Another aspect that allows it to climb is pure fact that it is “New Content.” Search engines love new content. But will it stay? That brings me to next lesson! If you don’t change your web site, it falls off search engines. Oh, I can already hear groans.
I don’t have time to change my web site. I don’t know how to change my web site. Hey, my company gives me a corporate cookie cutter site, and I’m not allowed to change it!
For first groan - I don’t have time. The web site doesn’t need a major overhaul, it only needs a change. Even a new picture or a new caption can confirm change. Another technique is portal redirection page.
For second groan - I don’t know how to change. This is where you need to learn, or hire someone to do it for you. Once again, change can be minor! You can also use portal redirection technique.
For last groan, people who have a corporate cookie cutter site, you must market your site using a portal redirection page.
What is portal redirection page? It’s a simple one page web site that links to your corporate or business web page. Here’s best part, it can be free. You read that correct, I said it can be free! Most providers allow you personal web space. Personal web space is used to promote oneself. I was told by our service provider that I can’t sell things on my personal web space, but I can talk about myself, my work, post articles, and link to my business web site. Best of all, I can redirect a web name to my free web page.
Do free web pages climb search engines? Yes, and they are usually easy to change. Most free web sites have a tutorial template you complete. If you use web name redirection method (as explained in part 1 of this article series) and e-mail redirection, you can have a free web site and no one can tell especially if you turn on gripping!
What’s gripping? It is a function used in redirection method that enables your web name to remain in URL address, not showing true web address. I use gripping on www.enhancedbenefits.net. A site my 14 year old daughter created as part of a school project. This is a perfect example of a portal redirection page.
The name www.enhancedbenefits.net is another name we own. My husband does have a cookie cutter corporate site. This name is redirecting to a free web site. Notice as you click on links, name in URL address does not change. That is how gripping works!
Look for part 3 of this series, and watch popcornfart.com climb or fall in search engines!
Gina Novelle is a published free lance writer. “How-To” articles, press releases, and other informational articles enhance web site placement. She is available to write for you. Her Background can be found at Gina's Background ; email is gina@exclusivemarkets.net