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2. Use a campaign manager feature to schedule when your email messages will be sent out. You can prepare an entire months' worth of messages and tell
manager which weeks, days, or hours to release them to your list.
3. Take advantage of a POP import feature. It automatically takes
email addresses from messages you receive and puts them on your mailing list. This insures no one who requests information from you is left out of your next update. This also helps you grow your list as fast as possible. You can even use a feature that automatically unsubscribes those who ask to be removed from your list. Many companies say this saves them hours of work each week.
4. Make sure
software you use to send your messages includes a walk-through wizard. You get step-by-step instructions on how to do any task you wish to achieve. Instead of waiting for
tech guy to show up, you can speed through
job on your own.
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Karen Fegarty is with MailWorkZ. MailWorkZ has been instrumental in developing new email technology. See what's new in Broadc@stHTML at http://www.mailworkz.com. Whether it is a product announcement, a newsletter, or a personalized information message, Broadc@stHTML, MailWorkZ's award winning email marketing tool, is key to reaching your customers in a highly efficient, personalized manner. Reach Karen at karen@mailworkz.com