Harry couldn't believe how simple it was for him to set up his own online ad mall site and for his advertisers to place their ads. He says, "My site was up only one day and over 15 people had placed ads. Because of UPG's software, they were able to build their own ad and put it on my site without any assistance from me. It's easy enough for just about anyone to figure out."

Harry says he couldn't be happier with how his businesses are going, "The most important thing I can say is I have never in my life worked with a company where once you purchase something they're selling, it actually works way they say it will. UPG offers excellent support for a very functional product."

The responsibility to market these online ad malls rests with owner. So, Harry is out there coming up with creative ways to promote his site so his advertisers have better results. He's already come up with a plan for his http://www.leisuresales.net site, and that's to expand. "I believe I've found a niche in what I'm doing. Over next few years, I hope to have over 500 malls," he says.

"Because leisure sales is a large luxury item, to have only one web site and mall wouldn't make sense. I want to have an individual mall for each major metropolitan area," explains Harry who reasons that this will work because of uniqueness of UPG's software. "I can set it up quickly and it isn't costly to maintain."

Harry finds advertisers through major newspapers, in classifieds. Of course, he markets online through search engines, but has found traditional method of looking through want ads to be great for prospecting potential online advertisers.

Michael's innovative software programs have created endless possibilities for entrepreneurs to earn money online. Not only with their own ad web site, but if someone has a home- based business, an online ad mall is another option for them to advertise to a large audience. As Harry says, "It works both ways. It's an excellent business opportunity and it's a good format for someone with a home-based business with a number of products to promote."

And in Harry's case, there are additional money making opportunities. Since he's looking to expand his malls to be more localized, his company is looking for advertising sales people in each area they're looking to cover. "We think college students would be perfect because they're tech savvy, need part-time work, are enthusiastic and computer literate. But we're not limiting it to college students. It's perfect for anyone who fits that description. We pay 33 percent commission right now, so it's a great work at home opportunity."

Harry admits to being one of millions of people who has dabbled with Internet ideas, trying to turn them into a profitable business. According to him, when he saw UPG's ad in a home business magazine, he was amazed at what they said they could do for online entrepreneur. "I quickly got on web site, and purchased my first mall within two days of seeing that ad," shares Harry.

"The main reason I acted so quickly in my purchase is because I have an acquaintance in Miami who was trying to develop something very similar. He started an Internet company, backed with $50 million dollars, and spent almost two years developing a software program that doesn't even come close to touching UPG's capabilities."

The most unique aspect of Internet is that it's leveled playing field for anyone interested in making money. Nobody has to know size of your company, where you're based or anything about your background. But finding right opportunity is key. Under Michael's leadership and own entrepreneurial vision, United Publishing Group has developed and is working on plenty of other products and tools to assist anyone with desire to succeed online.

Happens downtown, not online.

People go online looking for something, information, news, statistics, products, music and such things. A huge percentage of people going online will pull up a search engine like google and type in a few words to match their desire. Will your website show up somewhere in that search?

A lot of people dedicate their business to what is called search engine optimization. But some of those tried and proven methods of days gone by still have not hit mark for many people. How do you hit mark? Some websites get to top by sheer quality of products and some use various techniques.

First of all you should develop a quality website, one that is informative, simple to use and understand and constantly updated with relevant information. Then there are various other methods that you can use to get your site more noticed. More on that next time. In any case your new strategy should be placing yourself in front of your prospective customers instead of trying to get them to come into your store. In other words show up everywhere they go. That is one of big differences from offline marketing. Of course when you get in front of them you have to be able to get their attention which is another strategy.