Next, write down why they would do what you're asking of them. It's one thing to have objectives, and it's quite another to serve readers' objectives as well as your own. And, what's connection between your needs and needs of audience?

Does this sound like a lot of work? Well, can be. But, ask yourself how much value you get if you rush off and do something without thinking it through.

I've published two newsletters for my own company. The first went ahead quickly, with little strategic planning. Instead, I concerned myself with matters like color, typefaces, and so on. That was a mistake; newsletter died after perhaps six or eight issues, and accomplished little.

Before I started my second newsletter, I carefully worked through all strategic issues. In fact, I started on newsletter project in May and didn't publish first issue until September. Of course, I didn't work at it full time, but still a lot of hours went into clarifying strategy.

And, it worked. More than five years later, I'm still publishing it, every week, and newsletter still does job it was developed to do.

In summary, your communication project has a greater chance of success if you take time up front to identify and articulate your objectives, as well as desired reader responses.

Robert F. Abbott writes and publishes Abbott's Communication Letter. Learn how you can use communication to help achieve your goals, by reading articles or subscribing to this ad-supported newsletter. An excellent resource for leaders and managers, at: http://www.communication-newsletter.com

Why would people even use such a service? Anonymity is simple answer, or people who choose to keep their identity secret from others. There are many reasons for doing this, most legitimate reason for using such services is for people who move around and do not have one stagnant address. Although services are set up by legitimate vendors, there are customers who wish to evade law and have private documents sent without detection. These customers can harm or damage vendor's reputation and if any prohibited material is detected they can often face heavy charges.

There are many vendors out there who provide this service, I am not going to recommend any particular vendor but I do advise that you shop around and take a look at their history and talk to other customers who have used their services. All vendors are located in multiple countries; you should take a look at their country of origin, what privacy laws are enforced there, what is their law enforcement like? Then take a look at site. Read their privacy statement, try to understand it. Make sure you fully understand their terms of service. You do not want to be stuck with a huge fine, or if you're trying to keep yourself anonymous, you don't want to have your private information public. Or worst of all have them read your private mail!

Good luck

Steve © Private Mail Services http://www.private-services.com 2005- Keeping you anonymous