Steps to Create and Promote RSS Feeds

Written by S. Housley

Continued from page 1

4.) Include Information inrepparttar HTML ofrepparttar 131517 Web Page So RSS Readers Auto-Detect Your Feed

After publishing an RSS feed it is important to let visitors know thatrepparttar 131518 feed exists. Aggregators will automatically detect RSS on a website if you add a small bit of code inrepparttar 131519 header field of an HTML page.

[link rel="alternate" type="application/rss+xml" title="RSS" href="" rel="nofollow"]

Be sure to replace withrepparttar 131520 URL torepparttar 131521 RSS feed and replacerepparttar 131522 brackets with "<" less than and ">" greater than symbols.

5.) Displayrepparttar 131523 Feed's Content on a Website

Contents contained in an RSS feed can be added to a website, providing site visitors an alternative method for viewingrepparttar 131524 content. The information will also help increase search engine interest. Displayingrepparttar 131525 feed as HTML can be accomplished. Providing fresh content on a regular basis will encourage site visitors return.

Tutorial for Displaying Feeds -

6.) Submitrepparttar 131526 Feed to RSS Directories and Search Engines

As a rapidly increasing number of content sources, new and old, migrate or add RSS as a key distribution channel, and as more people utilize RSS newsreaders and aggregators to keep themselves informed,repparttar 131527 ability to maintain high exposure and visibility is gradually shifted from complete attention to major search engines and content optimization techniques to an increasing awareness of RSS feed directories and search tools.

In order to increase exposure of an RSS feed it should be submitted to RSS search engines and directories. This can be done manually. Just as you would submitrepparttar 131528 URL of a website or web page to a search engine you will need to submitrepparttar 131529 link ofrepparttar 131530 actual feed located on your website torepparttar 131531 RSS directories. There is a large list of RSS directories at . If you prefer to automaterepparttar 131532 submission process try RSS Submit at: . An evaluation version is available.

About the Author: Sharon Housley manages marketing for FeedForAll software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage a wireless text messaging software company.

3 Tips to improve your RSS marketing

Written by Allan Burns

Continued from page 1

3. Announce that your RSS feed has been updated.

Every time you add a new item to your RSS feed you can announce it torepparttar world, or at least many ofrepparttar 131515 RSS directories. To do this you need to ping each service. If you are using Blogging software your software is probably already doing this for you , check your documentation.

For those of you who do not have software set up to automatically ping for you there is no need to worry. There is a free service at Ping-o-matic that will do this for you.

Allan is the webmaster at NewsNiche an RSS resource for webmasters. Learn how to use RSS to attract and retain visitors to your site.

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