Just as with starting any business, carefully consider what type of eBay business you wish to start. Deciding what items to sell will be a huge part of start-up of your eBay business, as you must figure out where you are going to get your stock. Many sellers choose to sell their handmade or craft items instead of purchased goods. Other individuals choose to sell antiques on eBay instead of renting space in an antique mall or setting up a traditional storefront shop. If you currently participate in an “at-home” business such as Mary Kay, Pampered Chef, or Creative Memories, eBay is an excellent way to expand your clientele. Many buyers are looking for these items but do not know a representative or do not wish to wait traditional order time to receive their products.

Whatever you choose to sell on eBay, appearance and wording of your auction will make all different when it comes to selling your products. Perhaps most important feature of your auction website will be photographs of products. Investing in a digital camera will pay off quite well in end, as most eBay users do not look at auctions unless they have images of product attached. Your description should compliment your image and describe product to utmost detail. If there are any flaws in item, be sure to note this and even take a picture. You will find sellers would rather bid on items they know is slightly damaged instead of thinking they have been duped when they receive your auction in less than mint condition. The buyer feedback that makes up your seller rating will be quite important, since you are selling items based on your good faith.

Once your website has been established, you will need to advertise for your business. The World Wide Web is a huge place and your starting business will most likely be lost in a sea of websites without proper advertising plan. Fortunately, this task will not put a dent into your budget. Popular search engines such as Google and Yahoo! offer advertising space on their websites. When a potential customer searches for a business similar to yours, a special advertising link will appear on search page. Additionally, you may wish to place advertising links on associated pages. Many individuals choose to join marketplaces in established websites such as online auction site eBay. This marketplace allows your starting business to gain access to huge base of clients who regularly use eBay to purchase anything and everything under sun. In addition to advertising on website, you will be able to use name and reputation on eBay. However you choose to advertise your business, any cost advertising may incur will be well worth it in end.