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But I don't want to miss Christmas with
kids this year. I want to truly experience
holidays this season, not just try to plan them around my busy work schedule. I don't even want to miss
upcoming, once in a lifetime "turn of
century".
Now, what does this mean to my business? Does it hurt my growth? Probably in
short run. Revenues won't be up but they certainly won't dip down low enough to really worry me. This, by
way, is one of
nicest things about an Internet business :-)
But how will this reaffirmation that I am something more than a slave to Internet possibilities eventually help my business? Easy... when I do come back to full time work my health will be improved, I'll feel better about myself and my family, and I'll have a clear head. I'll most likely return to accomplish tasks that I have struggled with previously in record time, just because of my recharged, revitalized mental state.
So how can you apply this advice in your own life?
If you have already burnt yourself out and feel that you are spinning your wheels, force yourself to take a break. You don't have to push and push and push yourself in order to prove you can be successful. It will come eventually, and when it finally does march into your life, you should want to be able to handle it. Wouldn't it be a shame if success finally knocked on your door but you were too tired and mentally exhausted to remember your early dreams, and be in a condition to take advantage of that success? Of course it would be.
History is full of sad examples of people who started out with a dream, pursued that dream relentlessly, and used all their talents and time. Somehow, when they arrived at
end of
rainbow, they were either too tired, or too bogged down by worries that they were going to lose it, that they couldn’t even enjoy
colors, much less
contents of that allegorical kettle. You probably have worked for people like that. So you know it’s not an uncommon phenomenon. Just don't let it happen to you.
If you haven't yet fully launched your Internet business, and you're feeling burnt out just from
pre-launch phase, then I say enjoy this last holiday of
millennium with gusto. There will be plenty of other sacrifices ahead in your first few years of business.
If you haven't already gotten in on this year’s Christmas Ecommerce train it is almost too late to do much anyway. Christmas shoppers will be making their online purchases over
next couple of weeks. After that they will turn to
safety of
retail stores for any last-minute gifts. So if you haven't launched by now, chances are
smart thing to do is just relax and enjoy this last 1999 holiday.
We receive mixed messages in many of
publications we regularly read. Some writers say stop procrastinating and make sacrifices or you'll get nowhere. Then you have writers like me who encourage you to stop and smell
roses occasionally. Ultimately, of course, you have to do what you feel is right for you and your particular circumstances.
I just know that for me and a few other well-known marketers I've talked to, taking some time off provides us with a much-needed renewal of our entrepreneurial batteries.

Lisa Schmeckpeper of LRS Marketing and published in their free newsletter, Website Success Monthly. To receive a free copy of this informative e-zine just send email to subscribe@websitesuccessmonthly.com or visit their website at www.lrsmarketing.com. Copyright © 2000 [LRS Marketing].