Lines also convey all sorts of feelings and emotions. So be aware of how you create your lines. Sharp edges indicate tension, crispness, hardness, formality and even technology. On other hand, if you want to convey a softer, flowing and more casual and personal design, use soft edges and curves.

And for more variations, you could also utilize color to further change appearance of your lines.

Using shapes… Using shapes in your logo design can convey certain meanings: a circle is protective or infinite; square represents stability, equality and honesty; while triangle evokes tension, conflict, or action.

Despite its different meanings, shapes are very effective in logo designs because of their simplicity and flexibility. You could create a wide range of illustrations and images by using all shapes available, or by combining them to form interesting patterns. You could even create a shape out of grouping another shape, e.g. a group of circles to form a triangle.

Another great idea is using abstract designs by alternating direction or color of your shapes, or disrupting a pattern with another shape. Or even by creating a shape that is distorted and out of alignment. These are wonderful ideas you can pursue for your logo design.

Whatever your strategy or your specification, make use of your creativity to utilize circles, triangles, squares and rectangles for your logo design. Just always remember to be simple with your shapes and lines. Some of logo designs that work best are those that exude simplicity at its best.

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The key aspect to contemplate to achieve accessibility, aside from impaired vision, is by being aware that your design might be manipulated by assistive technology. Screen readers or magnifiers are examples of this. They are software physically disabled employ to enhance their experience of user interfaces. Some Web users can only read a certain combination such as yellow text on a black background, which allows no room for greyscale.

In order to have good legibility for users with certain visual difficulties and impairments, strong contrast can be a main ingredient in your design. Test effectivity of this by manipulating screenshots of your design in a program like Adobe Photoshop. Try converting image to greyscale then make screenshot monochrome to see how it might be viewed using most extreme visual manipulation -- do this by increasing contrast level to +100. This is a particularly useful approximation of difficulties colour blind users may experience in discerning one colour or shade from another.

You can start adjusting your color application now and keep in mind that your designs will not be considered impressive if few people could discern them. -30-

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