Show and Tell

Written by John Boe

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Thanks to Bill’s training,repparttar company shattered its previous monthly record for safety glass sales! The owner was extremely pleased, but noticed Bill’s sales had also increased dramatically and that he continued to maintain his production lead overrepparttar 127359 rest ofrepparttar 127360 sales force. Surprised that Bill’s production was still significantly higher thanrepparttar 127361 rest ofrepparttar 127362 sales force; he asked Bill if he had discovered any new techniques. Bill replied that he had made a minor change to his presentation that really made a major difference in his sales effectiveness. “I still userepparttar 127363 hammer technique,” Bill said, “except now when I get torepparttar 127364 part where I demonstraterepparttar 127365 strength ofrepparttar 127366 glass, I handrepparttar 127367 hammer to my customer and let them hitrepparttar 127368 glass!”

By handingrepparttar 127369 hammer to his customer, Bill discoveredrepparttar 127370 secret of successful selling. He took his sales career torepparttar 127371 next level by finding a way to keep his customer actively involved during his presentation. Are you keeping your customers actively involved? If not, learn from Bill and discover a way to putrepparttar 127372 hammer in your customer’s hand!

John Boe, based in Monterey, CA, is recognized as one of the nation’s top sales trainers and motivational speakers. He helps companies recruit, train and motivate quality people. John is a leading authority on body language and temperament styles. To view his online Video Demo or to have John Boe speak at your next event, visit or call (831) 375-3668.

Increase Your Selling Power by Increasing Your WORD Power

Written by Alexandria K. Brown

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Sign up at (Byrepparttar way, bookmark this site, or do what I did and make it your browser's home page. It's wonderfully handy to look up a word by typing it in your keyboard instead of lugging that eight-pound Webster off your bookshelf.)

3. Listen and learn.

If you want to go on a vocabulary crusade whole-hog, orderrepparttar 127358 Verbal Advantage audiotape program, that aims to help you "amass a Harvard Graduate's Vocabulary in just 15 minutes a day." I enjoy listening to these tapes on long drives and find that I truly retain what I hear. The great thing about learning by *listening* is that you really learn how to *pronounce*repparttar 127359 word. There's also a quick quiz after every 10 words learned.

The narrator also gives examples of usage and touches on common usage errors to help you avoid embarrassing mistakes in conversation. One example: Many people sayrepparttar 127360 word "unequivocable," butrepparttar 127361 word is "unequivocal." (One less syllable!)

The company offers a two-tape "trial offer" for less than $30 that gives you many useful words to get started. Check it out at I think you'll like it! (Can someone please order it for "Dubya"?)

Now, all you have to do is remember to use what you know! Although you shouldn't try *too* hard to pepper your conversations with words that will stump your colleagues (think of Dennis Miller on Monday Night Football), you'll enjoy being able to pull justrepparttar 127362 right word out of your proverbial hat when you need it.

Copywriter and consultant Alexandria Brown's FREE biweekly e-zine, "AKB MarCom Tips," gives how-to tips on writing compelling copy for Web sites, brochures, and e-zines. Learn easy ways to "write to sell" and attract new customers today! Subscribe now at or via

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