==> Similarity #6

Content with keywords in top portion of your text. Some search engines like short pages and other pages like longer so creating an average length of 250 words should help you get in all major search engines. Or, you might even want to create short pages for one keyword and a longer 500 or more word page for another keyword thus satisfying all major search engine's requirements.

==> Similarity #7

Link popularity. This means looking for sites that complement yours and asking for reciprocal links. Be creative when describing these links by using keywords.

Large sites also want your link so don't be afraid to ask. Why do you think they offer affiliate programs? It's not just for visitors that might click through from your site but also link you put on your page. They know this community of links is what search engines now consider most important.

Besides, as more and more search engines require pay before they even consider sites, your reciprocal links might be only way your small business gets visitors or is listed.

So create web pages using seven search engine similarities, submit them to all search engines you can find and see if "targeted" visitors to your site improves. It should but don't expect it to happen overnight.

It is not enough to have a list of keywords in your meta tags. These keywords must also appear in title tag as well as in text on your page. If you fail to do this, then your ranking with search engines will be low, no matter how may keywords you have. It is most important that your keywords appear in first paragraph on your page. They should also be in title and headers. Some search engines also read 'alt tags'. Be sure to use relevant keywords there also.

Some of search engines don't like line breaks in meta tags. It is best to have your meta tags as one long line rather than having it wrap. I have been told that if your tags wrap, search engine only reads first line.

You do not need a mile long string of keywords. The search engine will not read all of them. The standard is 1024 characters. The spaces between your keywords also count as a character. Don't use spaces. Use commas to separate your keywords. Select your keywords very carefully, and arrange them in order of importance.

There are no 'secrets' to search engine success. Meta tags are not a magic solution to getting listed. Using meta tags along with other methods, such as having a content rich site, will dramatically boost your ranking in major search engines.

Copyright © 2001, windsong

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