Nobody knows more about your ebook than you do. Set up a page on your web site and provide your affiliates with all of promotional information they'll need to market your ebook. This information might include all of following:

- Banners - Sample ads - Articles - Reviews - Sales letters - Autoresponder courses

To further increase sales, create a sample or limited version of your ebook. This ebook should be used to intrigue and persuade your readers to purchase full version. This can be accomplished by allowing your readers to only view a portion of your ebook. In order for them to gain full access to your ebook, they must purchase password.

The key to using this technique successfully is to enable your affiliates to customize sales links within ebook with their affiliate information. This will provide your affiliates with a viral marketing tool that they can freely distribute and earn commissions for years to come.

Creating a Customizable Ebook

In order to create an ebook that can be customized by your affiliates, your ebook must be in HTML (EXE) format. In addition, you must have a special ebook compiler. This compiler will enable you to specify certain areas within your ebook that may be customized. When your affiliate downloads your ebook, they will also need to download an additional software that will be used to place their affiliate information within your ebook. There are very few compilers on market that use this technology.

Here are two that I recommend:

Ebook Edit Pro http://www.web-source.net/cgi-bin/web/jump.cgi?ID=2894

Activ E-book http://www.web-source.net/cgi-bin/web/jump.cgi?ID=105

Both of these compilers will enable you to create an ebook with customizable fields.

Developing your own affiliate program will not only enable you to increase your sales, but it will also drive targeted traffic to your web site. Even if your visitor decides not to purchase your ebook, they may be interested in some other products your web site offers.

Take your time and select best affiliate option for your business. If you'd rather not take time to run your affiliate program, you may want to use one of third party affiliate companies. This is easiest route and will enable you to concentrate on more important things -- like making more sales and writing new ebooks.

Activ E-book (Recommended) http://www.web-source.net/cgi-bin/web/jump.cgi?ID=105

This program isn't as easy as E-ditor Pro or Ebook Edit Pro, but with aid of instructions you can easily create a nice ebook. The great thing about this compiler is that it assigns an ESBN number to each ebook you compile. In addition, this great compiler will also enable you to create a "Rebranding" software. This additional software can be used to enable your users to modify parts of ebook that you specify without recompiling. It also has a free demo that is fully functional for up to 10 files to be compiled (including graphics). You can create and distribute ebooks with free demo, but you must register software if you'd like to sell Cost: $29.95

As you can see, both ebook formats have a number of advantages and disadvantages and decision may be a little difficult.

The best ebook format for your project will really depend upon your own preference. However, it is also important to take into consideration type of ebook you're creating and number of pages it will contain. For example, if you've written a manuscript with hundreds of pages and have it typed into your word processing program, you won't want to waste your time creating an HTML page for each page of your ebook. Your best option will be to purchase Adobe Acrobat and compile your ebook into PDF format. HTML compiled ebooks are better for smaller projects such as "how-to", "instructional" or "informational" ebooks.

Another consideration of great importance is your sales plan. If you're planning on marketing your ebook yourself, then it really doesn't matter which format you use. However, if you're planning on selling your ebook on one of ebook publishing sites, many of them will only accept ebooks in PDF format.

A good way to cover all of your bases is to simply publish your ebook in both formats. Let your customers decide which format they would prefer.