Now we will assume that you really love your products and you have made a firm commitment to succeed. NEVER let anything deter you from your goal. When someone says, "Do you know that you can make much more money selling my books?" Ignore them. You don't even like books, remember? Love what you sell and sell what you love!

Chart your advertising. Decide on your target audience, then GO to work!

If you are here right now, you have made a decision to use Internet to market. You made a wise decision because it vastly increases your ability to find a large market for your products and services.

Set a goal that will put you to a break-even point and don't slow down until you get there!

Set a goal that will put your income where you want it to be in 1 year, 2 years or at retirement. Work your plan each day, with focus on your long range goals.

Take a little time off daily to do something that you enjoy doing. Take a few days off every month or so. Enjoy journey while you travel to your final destination.

Sell what you Love and Love What You Sell!

It works for me. It can work for you too!

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2.The ad needs to stimulate an action. This could be an instant purchase, or only a clickthrough to a website.

3.The ad needs to force an emotional response. Force is not an ugly word, we don’t wish to hold power over people – more like show them how good our product is.

4.Be helpful in your service/product and advert.

5.An advert should surprise audience. The headline, a visual image an unusual opening in sales presentation. These could have power to stop people, and make them take notice.

(I’m not going to tell you all my secrets – come on you have to put some effort in)

I’m now going to show you power of certain words (and why your idea has to be right in first place).

SEX This is one powerful word. Because it’s connected to a free, enjoyable pastime – that can’t fail to appeal to anyone. Why do you think that chocolate adverts and car adverts use stunningly attractive models???

That’s because they work, to sell product by appealing to senses and powerful motivations of both sexes. But there is a failure with this method. Some think that this particular method is not best way of branding products. There are so many ‘sex’ type adverts about, so how can you expect anyone to recall a certain brand??

But it works for some products very well – just not majority. Good communication is swapped for Raw stopping power in this case.

So following should be done:

Brand advertising – use communication

ROI - you need to use mostly Raw stopping power

Use Chocolate in adverts to sell Chocolate…

More to come...........