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Search Engine Model is Similar to Television
This is all similar to television where programmes are made for masses and given away free. Then advertisers step in and make money! As a search engine survives by quality of its search results, surfers and sites flocked to Google making it number one search engine.
Why Death of Pay-Per-Inclusion SEís is Good for Small Sites
Only large quality SE databases can fulfil needs of surfers. Your relationships with search engines is one of mutual benefit. You need traffic and search engines provide quality content.
Therefore by creating good websites with quality content and submitting them free to search engines, you are both winning. There is no need to spend enormous amounts on search engine submission and optimisation. All you need to do is create good websites with appropriate keywords for your pages and everything else will take care of itself.
Of course, this is where we were at beginning of Internet revolution, except certain search engines got too greedy and thought they could cash in on unfortunate small website owners!
© John Lynch
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