Continued from page 1
"Hey!", said Sam. " I thought you were supposed to be
expert at marketing, you're missing a simple way to encourage your subscribers to at least skim through your e-zine.
As you know Gordon, even those who only skim through your e-zine will have a good chance of noticing an ad with a headline that relates to their needs.
You owe it to your subscribers who place their ads regularly, to try to ensure that as many as possible, skim through your e-zine, otherwise why bother encouraging them to place their ads even if they are free.
Here's what to do. Insert a different ad code each week so everyone needs to at
very least skim your e-zine, to get their FREE ad. It won't affect those who don't place ads and it can only be a benefit to those who do because their ads have a better chance of being noticed.
At
same time Gordon, you will probably get more entrants to your contest and in
long run you will also get more of your readers to look at your program. Remember, you can only do
best for your subscribers then it's up to them.
You'll have to excuse me now, Old Platty
Platypus said he was going to try something new in his marketing techniques and I'm all for learning new tricks".
Who say's 'you can't teach an old dog new tricks!' O.K. Sam hurry up, then we'll head home for lunch. Sam always has to have
last word.
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©2001Gordon Brownlie Gordon is an Internet Marketeer based in Australia. He specialises in helping fellow marketers earn an Income from a position of integrity http://www.opportunitiesforu.com mailto:gbrownlie@opportunitiesforu.com
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©2001Gordon Brownlie Gordon is an Internet Marketeer based in Australia. He specialises in helping fellow marketers earn an Income from a position of integrity http://www.opportunitiesforu.com mailto:gbrownlie@opportunitiesforu.com