Sales Therapy 101: Breaking Your Fear of Cold Calling

Written by Ari Galper


Continued from page 1

They're rejections, and what they do us make you feel rejected -- and that's reason enough to make you dislike, fear, and avoid cold calling.

How can cold calling be a positive experience if rejection isrepparttar most common response you get?

2. Are Your Self-Perceptions Passive or Aggressive?

Whenever I chat with people aboutrepparttar 127082 fear of cold calling, they almost always tell me that they're afraid to make cold calls because they don't want to be perceived as "aggressive."

This is another part ofrepparttar 127083 internal battle -- they beat themselves up for being too passive and lackingrepparttar 127084 confidence to makerepparttar 127085 next call, but they don't want to call for fear of being seen as aggressive.

Here'srepparttar 127086 good news: there is a middle ground between "aggressive" and passive."

It's a place where you can be who you are while still being extremely effective with cold calling, without ever experiencing rejection again.

Unlock The Game™ shows you how you can be incredibly effective in cold calling without triggering rejection from potential clients. Imaginerepparttar 127087 possibilities (andrepparttar 127088 income potential).

3. Learn to Let Your Language Match Your Thinking

If you can center yourself into a place where you can let go of feeling that you have to go on using traditional cold calling "scripts" and behaviors, you'll find yourself spontaneously using language that you would use in a natural conversation.

Using natural words and phrases -- speaking exactlyrepparttar 127089 way you would with someone you know, can transform cold calling into a refreshing and productive experience.

And, as you let go ofrepparttar 127090 old-school cold calling model, in which your product or service is your only way of generating a phone conversation with a prospect, you'll makerepparttar 127091 most crucial transition of all: you'll begin thinking of approaching potential prospects not from your perspective, but from theirs.

What do I mean by that?

Imagine what it would be like if you could hear your prospect's thoughts aboutrepparttar 127092 problems they are having -- and that your solution can solve.

Even more importantly, suppose you could also make note ofrepparttar 127093 words and phrases they're using as they think about their problems, and that you could take that language and embed it in your cold calling approach.

"Yes, but how would I do that?" you might ask.

It's simple. Just ask your current clients what three core problems your product or service has solved for them.

When you change your thinking, you can't help changingrepparttar 127094 language that you use, which lets you connect in a whole new positive way withrepparttar 127095 other person you are calling.

If you can let go of your old-school belief system and open up torepparttar 127096 possibility that there is a more natural, comfortable way to cold call -- one that doesn't trigger rejection -- you'll be surprised by how easily you'll break through and overcome your fear of cold calling.

Ari Galper is the founder of Unlock The Game™, the only selling program that completely eliminates pressure from the selling process. His Unlock The Game™ Sales Program has helped thousands of entrepenuers and sales professionals worldwide. Visit http://www.UnlockTheGame.com to take a Free Test Drive!


The 11 Secrets to Sales Leadership

Written by Mark Dembo


Continued from page 1

7.“A pleasing personality”: Is selling a popularity contest? No, but would you buy something from someone who was nasty and rude?

8.“Sympathy and understanding:” Selling is about understanding what people DO, and then helping them do it better. Plain and simple.

9.“Mastery of detail”: Ah, yes… The devil, as they say, is inrepparttar details. Ever work really hard to close a sale, only to have it fall apart because of some small detail that falls throughrepparttar 127081 cracks? What may seem like a small detail to you can be a crucial one, maybe even a deal-breaker, to your prospect, customer, or client.

10.“Willingness to assume full responsibility”: No matter how much customer support your company provides, you arerepparttar 127082 prime representative of your organization. If you try to passrepparttar 127083 buck to someone else, you lose respect and credibility. “But it really wasn’t my fault thatrepparttar 127084 shipment was delayed in customs and thenrepparttar 127085 delivery truck was attacked a pack of wild dogs…” Doesn’t matter; acceptrepparttar 127086 responsibility for any problem and all details, and then do whatever needs to be done to make things right. Your clients need to know that you are their advocate.

11.“Cooperation”: You can’t do it alone. Sales is a collaborative effort. Your prospects need to collaborate with you; you needrepparttar 127087 cooperation and assistance of others both inside and outside your organization to make things happen. The best salespeople are those who can work well with others, and with whom other people want to work.

Think about these eleven areas of leadership, and ask yourself how you do on each of these items. Find areas where you can make improvements and chart your course to work on improving what you do each day; incremental improvements each day become exponential over time.

Mark Dembo; President, Lexien Management Consultants (http://www.lexien.com) Mark has over 20 years of sales, sale management, and business development experience, focused on improving the performance of individuals and organizations. You can contact Mark at 914-682-2069, or at mdembo@lexien.com .


    <Back to Page 1
 
ImproveHomeLife.com © 2005
Terms of Use