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Need advice on starting or building your OWN home business? We supply you with all tips you need - free! Don't go it alone - subscribe to "Home Business Success" today: mailto:firstname.lastname@example.org Website: http://www.yourdomain.com
¤ SMALL. Under 15 words - can also be used for newsgroups and bulletin boards:
Want latest marketing articles, hot biz tips and links? Join [your ezine title] now: mailto:email@example.com
Need advice on starting or building your OWN home business? Subscribe to "Home Business Success" today: mailto:firstname.lastname@example.org
COMMON MISTAKE. Many signature files just carry a name and website address. Well, what use is that! I've not been told *why* I need to pay a visit - so I won't bother. There is hardly a person alive who does not think along lines of "what's in it for me?" If you don't tell, then don't expect any results.
CHECK BEFORE YOU SIGN. Keep your signature file to a maximum of 60 characters per line. Any larger and some email clients will break up text, making it a pain to read. Also ensure that you use a hard return at end of each line - TextPad can be set to word wrap at desired length. You can download TextPad here: http://www.textpad.com/ If in doubt, send yourself a copy of your signature to check that it looks okay.
BE INVENTIVE TO BE SEEN. If you want people to read your signature, you have to learn to be inventive. I figured out a long time ago that, due to their positioning (way at bottom of your message), signatures often get missed or simply go unread.
So I designed a matching header and footer that works as a simple letter template. This ensures that people cannot fail to see my message. If you'd like to see an example of this, please send a blank email to email@example.com
The header is not large enough to be offensive, and simply contains my ezine title and short and catchy slogan - you do have one don't you? This is enough to grab attention of all who may be interested. It also works as a reminder to read through my signature file at bottom. And this, of course, provides extra details and subscription information.
This method works extremely well. Roughly 25% of my new members have joined in this manner. So before you simply dismiss your signature file, think again. By refusing to sign, you could be losing out big time.
Marie Williams publishes "Absolute Ezines" - a monthly must for ezine publishers. Features: New Articles, free ezine templates (mailto:firstname.lastname@example.org), ezine makeovers, and much more. The easy way to ezine success! Subscribe TODAY: mailto:email@example.com