Continued from page 1
They're rejections, and what they do us make you feel rejected -- and that's reason enough to make you dislike, fear, and avoid cold calling.
How can cold calling be a positive experience if rejection is most common response you get?
2. Are Your Self-Perceptions Passive or Aggressive?
Whenever I chat with people about fear of cold calling, they almost always tell me that they're afraid to make cold calls because they don't want to be perceived as "aggressive."
This is another part of internal battle -- they beat themselves up for being too passive and lacking confidence to make next call, but they don't want to call for fear of being seen as aggressive.
Here's good news: there is a middle ground between "aggressive" and passive."
It's a place where you can be who you are while still being extremely effective with cold calling, without ever experiencing rejection again.
Unlock The Game™ shows you how you can be incredibly effective in cold calling without triggering rejection from potential clients. Imagine possibilities (and income potential).
3. Learn to Let Your Language Match Your Thinking
If you can center yourself into a place where you can let go of feeling that you have to go on using traditional cold calling "scripts" and behaviors, you'll find yourself spontaneously using language that you would use in a natural conversation.
Using natural words and phrases -- speaking exactly way you would with someone you know, can transform cold calling into a refreshing and productive experience.
And, as you let go of old-school cold calling model, in which your product or service is your only way of generating a phone conversation with a prospect, you'll make most crucial transition of all: you'll begin thinking of approaching potential prospects not from your perspective, but from theirs.
What do I mean by that?
Imagine what it would be like if you could hear your prospect's thoughts about problems they are having -- and that your solution can solve.
Even more importantly, suppose you could also make note of words and phrases they're using as they think about their problems, and that you could take that language and embed it in your cold calling approach.
"Yes, but how would I do that?" you might ask.
It's simple. Just ask your current clients what three core problems your product or service has solved for them.
When you change your thinking, you can't help changing language that you use, which lets you connect in a whole new positive way with other person you are calling.
If you can let go of your old-school belief system and open up to possibility that there is a more natural, comfortable way to cold call -- one that doesn't trigger rejection -- you'll be surprised by how easily you'll break through and overcome your fear of cold calling.
Ari Galper is the founder of Unlock The Game™, the only selling program that completely eliminates pressure from the selling process. His Unlock The Game™ Sales Program has helped thousands of entrepenuers and sales professionals worldwide. Visit http://www.UnlockTheGame.com to take a Free Test Drive!