The best way to stay on top of this type of information is to keep your finger on pulse of industry. One way to do this is by using RSS feeds and Google's news alerts (except for last one of course, for which you can just check vendor's website). For example, if you're selling weather stations, you might set up an RSS feed or Google news alert for "Davis Weather Stations" and you'll receive press releases, industry reports, and other news about that subject matter.

Once a site is up and generating revenue, it's tempting to place it in auto-pilot and move on to something else. Move on to something else, yes, but it's best to keep building on a successful going concern

Additionally, you should use banners on your own web page as well as others by exchanging links. You should also list your web page with search engines. All of these will help your web page get noticed which means your products and services will get noticed and your home based business will prosper. Remember that most important factor in product marketing online is URL marketing. You might have best product for best price on earth, but if nobody knows how to get to your web site it doesn't matter. Therefore, be diligent about getting your URL out there.

Finally, market your product and URL offline. This will reach a different sector of individuals and will also increase web page traffic. Make sure your URL is printed on any correspondence from your company including checks, faxes, web pages, emails, and letters, envelopes, and any promotional items like key chains, mouse pads and like. The more people that know your URL means more traffic to your site. This in itself is best product marketing you can receive.