Don’t forget to mention if your e-zine is FREE!

5. SUBMIT YOUR ARTICLE TO ONLINE CONTENT DIRECTORIES

There are dozens of "free content" Web sites and announcement lists where you can submit your articles for other publishers to use. Some even let you include a picture, which I love because I'm a ham at heart. ; )

Here are three to get you started: http://www.ideamarketers.com http://www.marketing-seek.com http://groups.yahoo.com/group/aabusiness

Keep in mind this is just tip of iceberg! There are DOZENS more places where you should submit articles for publication. In my "E-Zine Queen Resource Report" (available with my e-book at http://www.boostbizezine.com), you'll get direct links to more than *25* of these sites and lists.

6. SUBMIT YOUR ARTICLE DIRECTLY TO APPROPRIATE PUBLISHERS

For best results, take bull by horns and contact publishers directly. But not just any publishers -- ones with e-zines that would be perfect for articles you write and type of readership you want to attract.

I STRONGLY recommend that you become a member of Ruth Townsend's Directory of E-zines. Her list is by far one of most credible and reliable ones on Web. It costs about $40 to join for year, but it's well worth it --- your membership lets you search through hundreds of other e-zines. You can search by all types of factors: topic, readership, subscriber numbers, etc. Learn more here: http://www.netofficetoolbox.com/app/adtrack.asp?AdID=10606

When you have your personal list of publishers ready, craft a friendly note to send along with your article. Here's an example of what I use:

"Dear Editor:

I see from your e-zine that you occasionally accept articles from outside authors. Would you like to use my article titled [article name here] in a future issue?

You're welcome to use article for FREE, provided it remains intact and unaltered, and you retain my entire resource box at end of article. If you'd like to publish it, just send me a copy of issue it appears in.

If you have any questions, feel free to write me back at [e-mail address here] And if you do not accept articles, I apologize --- just let me know and I'll remove you from my editor list.

Best, [name and contact info here]"

Simple, yes? Then just paste your article right underneath your message. Do NOT send it as an attachment -- it likely won't get read.

TIP: Your article will get picked up by MORE publishers if you format it to around 60 characters per line with hard returns after each line. Many publishers don't want to do ANY formatting work to guest articles, so more "ready to go" yours is, better! : )

5. Encourage repeat business--Newsletters remind people of your presence; let them know you are still alive and kicking.

These are some of most important benefits newsletters offer. If you give issue further thought and consideration, you will surely come up with more. As for now, you have begun to understand answer to that eternal question, "How will a newsletter benefit my business?"