Now that you have your message designed contact a local or internet based direct mailing list seller and rent a list of prospects addresses. You will be mailing to this list more than once so make sure you get repeat mailing discounts. All of these list brokers have test addresses in lists they sell to make sure you only mail agreed number of times. Many of these list sellers will offer mailing services as well, and some will even provide design and printing services. Companies such as PurePoscards.com and MailersClub.com are excellent resources to get both mailing lists and design services. Use design services as needed and remember that statistically, an enclosed letter with blue ink and a first class stamp will get best response. Letters and postcards follow with lower responses. Regardless of type of mail that you are sending, it is important to realize that you are hoping for at least a 1% response to your campaign.

Mail your message to list and see what happens. Plan on mailing at least two more times to get your desired response, but feel free to modify message and medium. It is just important to provide your target customer with repetition so that they become used to your message and will consider doing business with you. It is through repetition and a message that stands out that you will get your client’s attention and earn a response to your marketing.

Direct marketing is a very effective tool for realtors to grow their businesses. It can create a significant number of leads and a significant addition to your cash flow, However, direct mail must be done with proper planning and right expectations for response. Never has a single one-time direct mailing been successful. Alternatively, real estate professionals who practice repetition in their direct mail and their marketing grow wealthy while they leave their competition behind.

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7. HOW do I do it?

Impeccably, excellently, and radically! Go to your heart, and give everything you have, consistently and without even shadow of a compromise! Art IS a work of generosity! Connect to your inner artist, to your secret god/dess, and will to express yourself with colorful enthusiasm… Fully, passionately, unabashedly! Let it be a Hellenistic Olympiad, a pantheon, a concert and a concerto, a firework; let it be ecstasy! Ask yourself: HOW can I be a true original? What masterpiece can I create that would be uniquely my style?

8. HOW can I do it?

Let me say it again; go to your heart! It is HOW you find courage, a French word (I didn’t say “Greek” this time!) formed with word “Cœur” for heart… Dive into fearlessness, and dare being visible… Talk, write, sing, show up, and turn on light! As Marianne Williamson proposes; “It is our light, not our darkness, that most frightens us. We ask ourselves: Who am I to be, brilliant, gorgeous, talented and fabulous? Actually, who are you not to be?” Yes, it is risky business! Ask yourself: isn’t it even riskier to not shine of your own brilliance, and to never be star you were born to be?

9. WHY me, God?

Wrong question! Never ask “why me, God?” again! WHY? Because there will always be a “because,” and another “because” beyond first one! What matters is to be CAUSE rather than effect! Follow your bliss, and you will be a blissing to others for eternity! Play with life, play at life, enjoy discovering who you really are… Do your dharma, (I promise, dharma is a Sanskrit word not Greek!) Do work you were meant to do… Contribute your own fragrance to life; blossom and bloom into your own being! Ask yourself: what can I do to share my own passion, my own vision?

10. WHY not? Be cause it is all about me! Be cause it is all about you! BE CAUSE it is all about we! Simultaneously… That is bigger game, a game that starts when you are genuinely interested in being of service to others, so much so that any denial of responsibility, any level of dishonesty is unimaginable! The more you devote yourself to humanity, and thus choose to provide value for your clients, more your business knows success and sustainability. The more you communicate your light, more people you serve and benefit! I call that love; I call that art! Why not also call it “marketing”, as it is place of intense beauty where buyer and seller are one.

This piece was originally submitted by Mahalene Louis, Inspiration Anchor, Artist, Author, and Speaker, who can be reached at Mahalene@soulvision.com, via phone at 512.632.8952 or visited on web at www.soulvision.com. Mahalene Louis wants you to know: As an Inspiration Anchor, I offer an enchanting e-zine, free teleclasses and Turn on Light!, a yearly program to assist creative genius in you to express and market your Magic. The benefit of which is an extraordinarily inspired life, as you take steps towards your own unbridled creative power and embrace your life as a work of heART.