We've all heard phrase 'to keep up with Joneses.' Ad agencies have long used our need to belong, to fit in, to be a 'part of' rather than apart from, to sell us on various products or services. You can take advantage of this human drive to sell your offering, too.

The important thing, then, is to make a point of addressing benefits right up front. On front page of your website, or in big letters on your ad copy, make sure you tell reader 'what's in it for them' if they purchase your product or service. Which basic human need will it meet? Figure that out first, and whole rest of your marketing campaign will come so much easier to you.

If you can discover what 'problem' your product or service is answer to, then you're on your way to success. Will your product make your customers sexier, allow them more leisure time, make them lots of money..? Will it give them one of many kinds of 'warmth' that we all crave?

Make sure you say so, loud and clear, and prospective customers will be sure to hear you!

Or perhaps you could create an online service that would help benefit others... how about an automatic advertising program? Or an automated web page creator? You could hire others to help build system for you.

Keep your mind set on developing products or services that can be sold online with MINIMAL of work on your part.

Things like:

* Information products... marketing, health related issues, how-to info, mortgage info, money-saving techniques, tax issues.. anything that people would be interested to know. Information is HOTTEST seller on Internet.

* Software programs

* Automated services... like promotion tools, email services, shopping cart systems, web page builders. Anything you put your mind to can be made, even if it requires help of a professional to get you started.

2) Gear your website for creating a direct response and hook it up to a real-time credit card processor like iBill.com, Multicards.com, CCBill.com or ClickBank.com to offer product online INSTANTLY and AUTOMATICALLY.

Once someone pays with their credit card, credit card processor will set-up instant access to product you offer and allow customer to download it right away.

Your work? Absolutely NONE. The money is deposited into your account, customer has received their product and everyone is happy. Remember, people are inpatient and want things NOW... give them chance to buy things INSTANTLY.

3) Promote site like wild-fire. Set up an affiliate program and start ball rolling. You'll have system virtually on auto-pilot, with minimal of workload.

4) Repeat process again, this time with a new product or service... if it targets same market, introduce all of your existing affiliates and let your current customers know about it to continue plate spinning... you can use this strategy again and again, until you have several streams of income that keeps money flowing in week after week.

This is true KEY to online success... ability to develop automated streams of income and deliver products to appropriate market.... then simply do it again & again.

Isn't it time you learned to keep those plates spinning?