Quick Tips for Keeping Clients

Written by Wild Bill Montgomery


Continued from page 1

Hire People that Like Other People:

This may seem like a no-brainer, but is often over-looked inrepparttar hiring process because of educational background or possibly even previous work experience. But make no mistake. If you are inrepparttar 106774 business of serving clients and this employee is going to help serve these clients, he or she "MUST" be very, and I stress, very outgoing and client oriented. Oftenrepparttar 106775 job can be learned, but your personality you carry with you always and is virtually impossible to disguise for very long.

Progress Tracking:

Everybody hates paperwork, myself included. But this oh-so important monster of society has an important role inrepparttar 106776 success of you company. It is very important to trackrepparttar 106777 progress of each client as well as your own company. As every company is different there would be no way I could tell you what facts and figures you should be saving, but depending onrepparttar 106778 type of company you many want to keep daily, weekly, monthly and/or yearly. You may keep sales, commissions, product breakdowns or one a thousand other figures. You may want graphs, which are great presentation features. The primary purpose still comes back to tracking progress. What is doing well, what is not?

How can we do better? That'srepparttar 106779 Million-Dollar Question. Your Clients expect a Million-Dollar Answer!

Research & Preparation Are Your Two Best Investments!

Wild Bill Montgomery Webmaster@MakingProfit.com http://www.MakingProfit.com


Effective Merchandising...How To Make Them Buy Now

Written by Patrick Anderson


Continued from page 1

4. The entrance to your storefront is a critical place to create comfort and give people specific products to buy. Ties, and shoes, lead torepparttar suit. The small decision leads torepparttar 106773 bigger buy, by gradually workingrepparttar 106774 consumer into repparttar 106775 right state of mind. It is a passage torepparttar 106776 sales process.

==== How To Offer Products and Get People to Buy ====

Imagine if you could takerepparttar 106777 same lessons learned in retail and apply them to your online storefront. Instead of a huge physical store, you have an entry point called a Web Page. Most people crowd this page with products, and force all their visitors to first go through this entry point, or home page, to enterrepparttar 106778 site.

They designrepparttar 106779 whole customer experience around that home page. It is crowded with products, and since everyone has to go there,repparttar 106780 Web Page may be slow to open because of traffic. They are makingrepparttar 106781 mistakes of retail, and ignoringrepparttar 106782 consequences.

Customers come to your store for a variety of reasons; they come based onrepparttar 106783 season, based on a life event like a birthday, or even just to browse. Each one of these people want a specific entry point, a specific Web Page with a specific product, to introduce them to everything you offer.

You have a choice; do whatrepparttar 106784 majority of people are doing (which fails), or create an entry point and process for your customers to get comfortable, and to buy.

You can be different. Now that you knowrepparttar 106785 real secret of retail, apply what you have learned to your online storefront. Focus your customer on that specific product, like Men’s Wearhouse focused me onrepparttar 106786 tie, in order to buy repparttar 106787 whole suit.

Patrick Anderson is the founder of Active Marketplace and author of "Right On The Money", from which this article is excerpted. You can find out more about the book at http://activemarketplace.com/righton


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