Publishing Your Book—What Way is Best For You? - Part 2Written by Judy Cullins
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If you write an eBook, here are some of benefits: Why Write an eBook Fast? You…Make all money, can make ongoing, passive profits for life, spend much less time writing and promoting, retain total control, share your unique, important message with 1000's daily, build your client base and credibility, reach your target audience easily and distribute yourself, spend less money and have more cash flow, finish your book within 30 days, make ongoing passive profits for life, can update your book when it needs it, become expert in your field, gain trust, credibility and friends. More benefits: you don't have printing or inventory costs, can use word in 8 ½ by 11 format and PDF, don't have to travel, don't have to tell or sell, don't have to package and mail books, distribute and sell online from email or a Web site, no packaging, no printing, and no mailing Promotion is always at least as important, if not more important, than your book. Drawbacks are starting to look like profits and a low cost investment for you. With PQN (you have all control, keep and distribute all books) or eBooks you won't have hundreds or thousands of unsold books in your garage gathering dust. Many people feel it's a drawback to have to market and promote their books. Yet, you can learn skills such as sixty second "tell and sell," promotional article or power press release, and sales letter for your Web site from an already successful author-coach. Publicity agents charge a lot of money and tend to overdo media kit, (media editors and reporters usually throw everything away except news release). You need to learn how to talk about your book in a few sentences, a few paragraphs, and a longer sales letter. You need someone who has authored and sold many books, one with long-term copy writing experience. But even if you spend $1000 for coaching, editing and printing, you'll still be able to realize a larger profit than traditional route. You author need to decide what path is best for you. Make sure it's a profitable one.

Judy Cullins: 20-year author, speaker, book coach Helps entrepreneurs manifest their book and web dreams eBk: "Ten Non-techie Ways to Market Your Book Online" http://www.bookcoaching.com To receive FREE "The Book Coach Says..." go to http://www.bookcoaching.com/opt-in.shtml Judy@bookcoaching.com Ph:619/466/0622
| | Realize Your Book Dream In 2004!Written by Judy Cullins
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1. Name your specific book dream as though it is already achieved. 2. Put your 3-part dream rehearsal (as above) on a 3 by 5 card! Include I see, hear, and feel followed by appropriate specific outcomes to help your dream manifest fast. Carry it around with you. Put it on your car visor, above your light switches, on your mirrors or refrigerator. Claim your dream, then let go of it—each day in AM upon awakening and in evening before sleep. Broadcast your desire to help attract help you need--support, book or Internet marketing coaches, contacts, skills, even money! 3. Intend to manifest your book dream with all your heart, passion, energy, and focus. Know it can be yours. Start a special savings account for your book today, perhaps for publishing help, design help, writing and promotion help. Intention attracts action. Saving $100 a month for 7 months I had more than I needed to complete one large project. 4. Attend to your project. Put time, energy, money, research, and practice into your task. Get up two hours earlier three days a week, join a teleconference book coaching group or writers workshop to get ongoing feedback and support. To reduce your learning curve, look like a pro and finish faster, partner with a book coach. Any effort you put into your project will pay off many times. 5. Let go of less important activities. Ask yourself "If I want to write or market this book or article, what must I say 'no' to?" Notice whenever you say 'yes' to one thing, you are saying 'no' to another. Make your writing practice a top priority, or it will waste away. A new practice I developed in 2003, called "3 High-Level Activities a Day" brought me 17 new clients in just two months. Important goals need to be put at top of your to-do list. If you put them on back burner, you will not be sharing your unique talent to help others, you will not reap reward of ongoing, lifelong income, you will not build credibility as expert, and you will miss one of life's greatest adventures. Put yourself back on top of your to-do list.

Judy Cullins: 20-year author, speaker, book coach Helps entrepreneurs manifest their book and web dreams eBk: "Ten Non-techie Ways to Market Your Book Online" http://www.bookcoaching.com To receive FREE "The Book Coach Says..." go to http://www.bookcoaching.com/opt-in.shtml Judy@bookcoaching.com Ph:619/466/0622
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