By using techniques within this FREE publication I have been able to clearly articulate what I do; present an ‘elevator speech’ concisely and in language that opens up further conversation; increased by success at gaining appointments with key decision makers – all of which has led to an increase in revenue.

The Marketing Plan Workbook takes you through a range of exercises to assist you attract, and keep, new clients. By working through this 24-page workbook, you will:

1.Develop a core marketing message

2.Learn to ‘say’ your core marketing message

3.Develop an executive summary for your business

4.Develop a set of marketing options – web, print, speaking, writing

5.Refine a range of sales techniques for your business

Will Marketing Plan Workbook guarantee your success? Of course not – your success is up to you.

From my personal experience in using this workbook, and by further investing in other Action Plan Marketing products, I have certainly seen a growth in my success. It was up to me, but why do it alone, when such excellent tools exist.

Get your FREE Marketing Plan Workbook from HERE

Mel Dunn is Managing Director of Global Business and Development Solutions, which works with individuals and organisations that are committed to business success and the success of others. We work globally and locally and focus on providing sustainable solutions for our clients.

How Does Mortgage Broker Get Paid?

In mortgage industry brokers are an integral part of equation to get best value for your money. I am middleman between customer and lender. Mortgage lenders compensate mortgage brokers for completing a large portion of work. When a mortgage broker markets and originates loan lenders only have to deal with basic negotiations that involve an educated party (the broker), approval process, and execution of loan. The cost for banks and mortgage companies do not differ.

Compare a Mortgage Broker to a Buyer’s Agent

A mortgage broker is like a buyer’s agent for your mortgage.

A buyer’s agent represents home shopper’s best interest. The agent is an educated real estate professional dedicated to representing only purchaser. With this representation homebuyer can save money and have better deals negotiated. As a mortgage broker, I negotiate term of a loan with only my customer’s individual needs and desires in mind. As a consumer it can be difficult to find advisors and representatives completely committed to your best interests. A mortgage broker is key to uncovering all possibilities and securing best mortgage rates you can find. Be sure to choose wisely and you can reach your highest home investment potential.