I explained to him that persistence is key, yes a lot of people will see ad, but as soon as they are done reading it, they will forget it ever existed. So I said to him, grab a small 15-20 word ad and put it there for rest of year!

So moving on a little, his ad started off small but then grew more and more profitable! See it takes about 21 times for your visitors to see your ad until you make a sale.

21 times Martin???

Yes about that... we are so saturated with ads it has to be imprinted in our minds before we can even remember just one specific one. So reason for having my friend put out a small ad instead of one massive full page ad was to allow his potential clients to get used to fact that he wasn't going anywhere and his business seemed legitimate and profitable.

It's all about getting into your prospects sub-conscious and staying there until they are ready to buy!

So just remember when you're trying to decide between a one time shot that might cover coast to coast or a smaller ad that will cover coast to coast 12 months a year, always stay with persistant advertising!

About The Author:

Martin R. Lemieux owner

Smartads Information Centre Canadian Entrepreneur Advertising Resource & Research! http://www.smartads.info

Read over 200 articles on advertising!

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If you REALLY want to make money on internet; you WILL have to make an effort, you WILL have to be persistent, you WILL have to be consistent, you WILL have to be very patient, you WILL have to deal with spammers, you WILL become frustrated, you WILL need to learn how to write ad copy, you WILL need to spend money, you WILL become familiar with in and outs of search engines, you WILL learn to track ads and how to do split ad tracking, you WILL spend hours musing about next step to increase your Internet marketing cash flow, you WILL need to establish an Internet presence. I.e. Your own ezine or group of some sort and finally, you WILL have moments of fantastic elation (money) that make ALL of it worth every moment.

I digress. Onward.

About only worthwhile Free Internet marketing venues are those that provide some type of ACTUAL service. Like Ezines, many Ezines allow new subscribers a Free ad. Like Safelists, to some degree safelists are worthy… I just can’t stand receiving email from other people, filling my email boxes with TONS of magical FREE programs. Like surf for hits, covered earlier…mindless boredom…or what I call ZOMBIEDOM!! There are a few others, but time is ticking…Freebies await…I don’t want to miss a SINGLE one; it may be next big one!!

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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~@~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ John Horsch is Publisher of The Workhome1.com Ezine, providing FRESH, up-to-date, thought provoking, and original information to help YOU prosper in home based business workplace. We have our radar locked on Internet marketing world. Web site: ===> http://www.workhome1.com/services.htm Subscribe and receive $120.00 in FREE Marketing Tools: ezine@workhome1.com ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~@~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~