Pay For Position Search Engines: A Source for Inexpensive, Targeted Traffic

Written by Simon J. Marcantonio


Continued from page 1

==> Getting The Most From Pay For Position Search Engines

Forrepparttar business owner with a very large advertising budget, Goto.com may berepparttar 128205 only search engine with whom you need to be listed. Results from Goto now partially power sites such as AltaVista and an array of metasearch engines. However, if your budget is more modest, thenrepparttar 128206 widely accepted solution is to list on as many pay for position search engines as possible, and to place low bids for as many keywords as possible. As with all vibrant markets, increased competition is providing an increasing choice forrepparttar 128207 Internet business owner.

==> Client Interfaces

All ofrepparttar 128208 top pay for position engines provide dedicated Web interfaces so that clients can control their listings easily. These interfaces are available 24 hours a day, seven days a week allowing fast updates to titles, descriptions and bid amounts as well as allowing clients to add new sites as desired.

Most pay for position engines allowrepparttar 128209 creation of client accounts before payment is required -- giving yourepparttar 128210 opportunity to evaluaterepparttar 128211 ease of use of each particular system.

==> Changing Times

Inrepparttar 128212 search engine world, thousands of spammers have forcedrepparttar 128213 big search engines into implementing strict listing policies, often atrepparttar 128214 expense of legitimate Websites seeking a decent search engine ranking. Pay for position is helping to levelrepparttar 128215 field. Most spammers will not pay for a listing, as a consequence, pay for position search engines are populated by legitimate businesses and entrepreneurs seeking to advertise to their desired markets.

With a pay for position search engine, there is no longer any need to compete with spammers and homepages for top rankings.

The new rules are: * YOU choose your title * YOU choose your description * YOU choose where you are ranked

It's a simple philosophy prevalent inrepparttar 128216 offline business world -- and one that is now available to online businesses, as well.

More information can be found at: http://www.goto.com http://www.kanoodle.com http://www.findwhat.com http://www.uksprite.com http://www.payperclicksearchengines.com

Simon J. Marcantonio, a Director and founder of the UKSprite search engine at http://www.UKSprite.com


Achieving Top Rankings With the Search Engines

Written by Ralph Tegtmeier


Continued from page 1
of reacting self-assertive or self-depreciating forrepparttar heck of it. (Everybody's tired of everybody's ego but their own ...) - Remember you are free to come and go as you please onrepparttar 128204 net. - Submit your new content. - Possibly resubmit your older content, depending on ranking and various other factors. (Introduce at least some minor changes before you do.) - Read, read, read - learnrepparttar 128205 trade from scratch. - Test out stuff - your mileage may vary immensely fromrepparttar 128206 gurus' - every web site is different, or, at least, should be. - Link to lots of useful sites not directly competing with yours. - Request reciprocal links. - Create yet more, fresh content. - Submit it. - Contribute to mailing lists. - If you can, issue a newsletter of your own. Never mind if you only have yourself, your wife and your stepmother for subscribers - put it on site and submit it torepparttar 128207 engines. (They simply love that sort of all-text stuff currently!) - Check your logs daily. - Learn how to recognize search engine spiders. - Don't go for cloaking unless you really know what you're doing. It's risky, but it *can* be highly effective, if you play it right. - Check ot all search engine generated hits to determine: a) your ranking, b) what people are actually searching for - you may be in for a surprise or two on that score. - Look at what your competitors are doing. Don't just copy them - BETTER them! - Create more domains and interlink them all.

Ralph Tegtmeier is the co-founder and principal of fantomaster.com Ltd. (UK) and fantomaster.com GmbH (Belgium), < http://fantomaster.com/ > a company specializing in webmasters software development, industrial-strength cloaking and search engine positioning services. You can contact him at mailto:fneditor@fantomaster.com


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