Recently, I noticed same IP number clicking on my ad over and over again--often many times within just a few minutes. I did some basic detective work and discovered it was actually a competitor of mine devouring my pay-per-click dollars. I approached him with my findings and threatened him with law enforcement intervention, if he didn't cease and desist. He denied any involvement, of course. But I haven't had any problems with that individual since.

So, how did I find out who culprit was? Easy.

When checking your log files, if you notice a lot of clicks from one IP address, you can trace its origin by visiting American Registry of Internet Numbers. By feeding IP address into their "Whois" search, they will tell you who has been assigned that IP address, and whether it's an actual IP or another business entity.

Should IP address not be assigned to Americas, you can verify RIPE Network Coordination Center for all Russian, European, and Middle Eastern registries, or Asia Pacific Network Information Center. There are only three such sites, so you should be able to track source.

However, if someone is using sophisticated software to generate clicks on your ad, it will probably be impossible for you to trace IP address yourself. For example, according to alleged Google extortionist, Michael Bradley, "Holland Engine software was originaly written to allow spammers to conceal their orginating IP address from mailservers and to keep it from apearing in e-mail headers.

Holland Engine is core of LincolnSX, most powerful mass-emailing software, running at rates of 5 million e- mails per day per machine. Holland Engine will actually tunnel through internet and connect to desired IP address from, not your IP but rather from another, one at end of tunnel."

In conclusion, if you choose to use pay-per-click search engines to advertise, watch your log files closely and report improprieties immediately.

Also, don't put all of your eggs into one basket, by depending solely on pay-per-click advertising. Utilize a variety of ways to attract traffic to your website, such as ezines, newsletters, writing articles, offline advertising, etc.

Dean Phillips is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at mailto: dean@lets-make-money.net

Make Money Online! Internet marketing expert, Dean Phillips will help you make money online, starting today...Guaranteed! For details just visit my website.

4. Build Your "Smart" Network!

Build a strong positive relationship with other businesses and marketers. But, be very selective about who you join forces with.

Find out which successful marketers possess same values and qualities as you do, and offer to joint venture with them.

Joint venture, in my opinion, is still best way to grow your business quickly and cost-effectively! Make full use of it. Most successful people will be more than happy to help you out. Take advantage of that. Ask for joint ventures. Ask for testimonials. Ask for help!

And help them back in return, whenever possible.

5. Nurture Your List!

Build a strong positive relationship with your prospects and clients!

Keep in touch with them regularly. Help them, guide them, protect them! Earn their respect and trust. Treat them as you would treat your friends.

If nothing else, send them some useful tips occasionally to help them reach their goals quicker.

And sell to them! Most marketers don't sell to their lists often enough. If you're offering them quality products they can benefit from, you're providing them with a great service!

If you truly believed that a certain product would greatly benefit a friend, would you tell them about it? Of course you would! Treat your prospects and clients same way. They'll be grateful to you for doing so!

Whenever possible, keep in touch with them on a regular basis, and build a strong positive relationship with them.

6. Keep Moving Forward!

Keep trying and testing so you can continue to improve and grow.

If things are going just as you planned, don't stop improving and growing. Continue to strive for better and better!

If something doesn't turn out exactly like you wanted it to, learn from it and move on. Because you now know what 'doesn't' work. You're way ahead of someone who's not trying at all due to fear of failure.

There's really no such thing as failure as long as you learn from it and improve what you're doing next time around. Each failure is in fact another step towards success, towards your goals.

Remember, there is no such thing as failure! If you fall down, you can always get up and try something else. Falling down is not failure; staying down is.

Keep moving forward and don't ever stop!

If you focus on these 6 pillars consistently and use them to build your business, you will always end up at top, leaving your competitors in dust!

See you at top!

Sincerely,

Bryan Kumar

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Article Author Bryan Kumar a highly respected internet marketer. sunnydin.com is a partner of Bryan Kumar.