PassPhrases are a concept that will help us create more secure, easy to remember safeguards for our computer and network resource protection. A passphrase is a selection of words and/or numbers that are 15 characters or more in length, and are easy for us to remember. A couple examples of a good pass phrases are:

•igotodalaieejdaily •shehasbeautifulhair •surfinginhawaiiisgreat

According to Mark Minasi, a noted security consultant, a 15 character pass phrase will require a cracking program following number of computations to try and break a 15 character pass phrase:

•15 lowercase letters = 1,677,259,342,285,725,925,376 possibilities •Try a million a second, it’ll take 531,855 centuries/years to break code

As you can see, this is a pretty good level of security for your resource.

Another concern with passwords is if you forget or lose password, and are using a utility like Microsoft’s Encrypting File System (EFS), you run risk of losing all access to your important files if you require a hardware reset of your password. All EFS encrypted files are linked to your login profile, meaning if you encrypt a directory or file with EFS, and you do a hardware reset on your computer, those files and directories are lost FOREVER.

For Microsoft Windows users you can now also use spaces within your pass phrase, however we would not recommend embedding spaces in your pass phrase, as that actually does allow a cracker better access to getting your code – it may help them crack it in 100,000 years rather than 250,000!

Check it out. They have even been rated as #1 Web hosting company of year 2004.

Click here to read more on their offers: http://www.acemarketingbiz.com/links/ipowerweb

5. Site Design Exclusively For Customers

Development of your website is an intricate process.

If you are either on a tight budget or planning to own a full-time internet business or both, I suggest you learn web site designing using one of many programs which are available in any software store.

You will save yourself money as well as problems when you need editing to be done on site. If you have an offline business and you are just adding another stream of income, then just hire a professional to do it for you.

When designing you site, always have mentality of your potential customer. Think of all their questions/problems they might have. Make everything simple to use or find for your customers.

Never ever think like a business owner!

Your customers won’t be interested in your business because it’s not theirs. Make sure your benefits and UBP stand out in your site, and don’t put them lower than your first page, as web surfer don’t like to go beyond first page.

Give them required information as quickly as possible. The crucial key to success of any business is Benefits, Benefits and More Benefits.

6. Free Bonuses

You need to get your visitors interested by offering some free bonuses. It is also a great way to increase traffic hits.

Examples of free bonuses are: free reports, weathers, news, programs, scripts, and more.

But I found out that you could create greatest draw using ebooks relevant to your type of business. Or you can try giving out good quality mouse pads with your business contacts printed on it. (Good for creating free advertising and also more future sales.)

Most important thing for any business is coming up with freebie. Create a report to give away free. Add in a forum page or some scripts in your site. You can also give out a sample of your software.

All in all, you have to draw visitors in by giving something valuable for free.

7. Develop Your Mailing List

Most of full-time Internet marketers I know have their own mailing list. It can be a weekly newsletter or a Tip-of-the-Day or regular important updates of their sites.

Always concentrate on building a list of loyal subscribers because they will be willing to listen more intently to you. Most customers don’t buy from you on their first visit.

Most just subscribe for a few weeks or months, then finally buying from you. They have to know and understand more about you before putting down their money for your products.

So if you don’t develop your own mailing list, you will not have complete control over your own income in future from your loyal customers.

This is how you will need to build loyalty in your customers, and thus creating for yourself an unlimited amount of residual income in future.

8. Search Engines Submission

Now that search engines are not most powerful marketing tool available, they are still essential to any overall Internet marketing plan.

You can easily get top positions on search engines using secrets that are available online. The biggest key to high placement is easiest one to understand. Your site content is also important if you have important and valuable content in it.

There are many different ways to get top positions, which we shall discuss, in another day and in a different book.

9. Free Advertising Methods Available Everywhere

There are basically many methods of advertising your site for free.

For example, you can use press releases, publication for offline advertising.

Or you can write insightful informative articles to send to online ezines, participate in forums, mailing lists, newsgroups, place ads on free classified sites.

And don’t forget about trading links with other sites or setting CGI programs such as Search Engines, Free-For-All Links site etc.

Do everything you could possibly think of using free methods to create traffic to your site first. When you have income coming in, venture out into paid advertising sources.

These are only some of methods being used. For details of each and every method used, I would be covering them in another book.

10. Paid Advertising Sources

Many Internet businesses opt for paid advertising because they lack time needed in free advertising methods. But both methods are equally effective and important to any important to any business.

…But if you are thinking of how much can a dollar net you, then you have to consider Ezines advertising because it has most yield and effectiveness. Don’t leave out banner ads, paid links to high traffic sites and also buying leads from other sources.

The most effective leads often come from offline advertising. They have a higher chance of converting a buyer than online leads.

Examples of offline advertising include: buying ads in your targeted magazines, starting a co-op, buy a postcard in one of card decks.

Once you consciously put in effort to work out on this ten-step formula together on a piece of paper. You will find yourself creating your own map to Internet success.

You wouldn’t even consider venturing out without this map of success in hand.

So don’t go into internet without this.