Compelling Fact #4 Rocket-Hire – Buyer’s Guide announcement: Accessed: 8,698Media pickups: 320 New Sales: 6Search engine ranking: Elevated

Our most recent release, for our client Beauty Is Science, went out just over 24 hours ago – and you can see results up above. Plus, I’ve fielded calls from video newsreel producers, InFlight Focus and an infomercial producer wanting to run stories based on press release.

Some tips for PR: • Pick a professional to help write content. Writing newsworthy material is definitely a science. • Make sure article is focused, and has plenty of relevant data, links, and quotes. • Provide a way to make instant contact if someone is interested in more information. • Don’t forget to include your URL!

Some reasons to submit releases: • Launching a business or website • Introducing new products and services • Announcing new partners, promotions, alliances or significant management change • Signing new clients or distribution channels • Supporting a community, non-profit, or holiday event • Announcing awards • Celebrating an anniversary

So if you haven’t given PR a shot, or you published one release ages ago when you first launched and it’s gathering mold on your website - think again about accessing this valuable conduit to reach a broader audience of potential buyers.

Feel free to write Donna Lehman with comments and suggestions: dlehman@market-up.com

2.Your headline tag (H1 tag if you wish) should contain same keywords.

3.Your sale copy: should begin with this keywords and in your first three sentences you should repeat this keywords 3 more times.

4.This Keyword(s) should make 3% to 11% of all other keywords on this page.

To learn details about this points and much more about search engine optimisation I recommend two Excellent sources.

http://www.trafficsecrets.com/lharmath/nov_blogger and http://selfpromotion.com/?CF=Llando

As I have mentioned incoming links are more important as keyword optimization. The simplest way to get hundreds of incoming links to your site is to contact 10-20 webmasters daily (owners of relative sites to yours) With your link exchange request. You can also automate your link exchange using automation software like Arelis. http://www.Axandra.com/go.to/Llando

And there it is a neat not widely known trick which I want to talk about shortly in this article. The method of creating multiple keyword optimised pages which direct to your sales page containing your main (or even other) content.

How you can do this?

The trick is exactly what I was talking about above. Create optimised web pages with great content for many hundreds of keywords. - One page for each keyword.

Since on The Internet everything is a numbers game, It is obvious, more pages you have listed In search engines more visitors you will receive.

Search engines are warning you not to put up doorway pages which sole propose is to redirect traffic to another site. Optimising one page of your site for one keyword Is something totally else as a doorway page. You can use approximately same, high value content, optimised for many different keywords.

The neat part is that you can create this pages with a push of a button If you use right software. You link from your main site to this pages and your job is done. The search engine spiders will follow your outgoing links and will find your pages. Within three months Your visitors will crash down your server.

Ok this is a joke, but truth is number of your visitors will grow to many thousands a month. This is not a joke.

My site (http://www.marketingadvices.com/?nov.) according to Alexa ranking came up from position 700 thousand some to 160 thousand within three months. You can check this easily if you go to http://www.alexa.com

If you are curious how this programs are working just go to: http://marketingadvices.com/trafficequalizer.com and http://marketingadvices.com/rssequalizer.com

As final conclusion, I would say free traffic from search engines Is a very good thing and It is worth to spend some hours with optimisation of your website. Even if you pay a SEO company to optimise your site can be worth your expenses if you own a great selling product(s).

Search engines will definitely make your life always harder. You can never be sure that your site will stay on same position tomorrow as today.( No problem if you have thousands of pages) but don't forget, everything can change very fast. So my personal meaning is you can optimise your site and stay in top positions but never build your life around this single Asset.

Llando Ford started The M.A.Newsletter in late 2003 with goal to report about latest Internet marketing news. On his website http://marketingadvices.com/?referencebox you will find a collection of marketing courses (some of them FREE), from most reputed marketing gurus. To subscribe to The Marketing Advices Newsletter and get instantly as Free bonus Gary Shawkey's If I Can Anybody Can and Gary Shawkey's Secrets send an email to: mailto:marketingadvices@getresponse.com?subject=SUBSCRIBE&cc=llando@marketingadvices.com